TikTok has over 800 million active users worldwide and is quickly becoming one of the most popular social media platforms. What does that mean for businesses?

With such a large built-in audience, it’s crucial that businesses start marketing on TikTok. The question is, how do you make sure that your videos are viewed?

Growing your list of followers is one of the most important things to focus on. The more followers you have, the easier it is to post your content and let fellow TikTokers take care of the rest.

Read on for four TikTok hacks to increase your followers and maximize your marketing content. 

1. Give Yourself a Headstart

Gaining a following doesn’t happen overnight–unless you want it to. 

Consumers have a tendency to form quick first impressions. If they head to your brand’s TikTok page and see that there are only a few hundred followers, they’ll probably jump ship without finding out more.

Do yourself a favor and check out this program to gain TikTok followers immediately. This can allow you to take control of the first impression you make and encourage more followers to trickle in on their own.

2. Jump on Trends

TikTok is all about challenges. If a challenge comes along that has any relevance to your brand or products, make sure that you take advantage of it–and do it fast. TikTok challenges are changing every few days, so if you wait too long, your content may not be relevant by the time you share it.

To find out what’s trending, start paying attention to hashtags. You should also keep tabs on TikTok influencers with massive followings, as they tend to set the trends.

3. Use Your Other Social Media Platforms to Share TikTok Content

If you already have a few successful social media accounts on other platforms, don’t start from scratch on TikTok. Share your TikTok videos across multiple platforms. This will alert your existing followers to your new account and prompt them to go look for it and give it a follow.

To share your TikTok videos on your Instagram or Facebook accounts, you’ll need to save the videos to the device you’re using. TikTok makes this simple to do–just look for the button with three stacked dots next to your videos.

4. Open Up Your Reactions Settings

TikTok has an interesting feature that allows you to limit who can react to your content. Eventually, it may benefit you to limit who has access to, say, the comments section. However, when you have a small following, you should keep things open.

Head to your settings on TikTok and look for the Privacy tab. Then, scroll to find the “Who can react to your videos” section and select “Everyone.” 

Use These TikTok Hacks to Gain More Followers

Are you ready to bring your brand to TikTok? Use these TikTok hacks to gain followers right away and maximize your TikTok marketing plans.

Want to learn more about how tech and marketing intersect? Take a look at more of our content and find out how you can boost your business online. 

36% of the total workforce in the United States are considered to be freelance workers. This sector of the economy is only expected to grow as time goes on. 

If you are a freelancer or thinking of becoming one, it is important to build your own personal brand.

Personal branding is what separates the upper echelon of freelancers from the mediocre. But what is personal branding and how can you use it to make your endeavors more lucrative? Read on to find out.

What is a Personal Brand?

Personal branding is the process of turning yourself into a business and developing a marketing strategy that benefits your endeavors. A combination of traditional and electronic marketing strategies can be used to build your personal brand.

Social media plays a big part in the modernization of personal branding. Platforms such as Instagram and Pinterest give a user’s profile more weight based on the amount of “followers” they have accrued. 

Followers are the total amount of people who have “followed” their page. This means that they are in the individual’s informational loop. Followers are easy to target for advertisements and ideas from the influencers’ page.

“Nano-influencers” tend to have anywhere from 200-1000 followers and are the lowest end of the influencer totem-pole. True influencers have over 20,000 followers and can start to reel in some serious coin from their personal social media market.

Learning how to manipulate social media sites in your favor is one important aspect of personal branding. Read more here about lifestyle blogging with platforms such as Pinterest. 

Building a Personal Brand

There are other ways to build your personal brand in addition to utilizing social media. The first step in personal branding is to take inventory of any skills or abilities that you have that can be monetized.

Writing skills, landscaping skills, personal training skills, art skills, marketing skills, and advising skills are all examples of skills that can be monetized with ease. Next, you want to work on developing your personal image.

This includes tangible things such as your physical appearance and how you dress. It also comes down to less tangible things such as how you want to present yourself to the public online. Start thinking about creating a personal logo and style.

Next, upload photos, a short bio, your aptitudes, and work history to a web platform of your choice. Picking a platform is another important choice. Social Media websites such as Facebook and LinkedIn provide the basics of a useable platform.

At some point, you will probably want to invest in your own webpage or blog. After you have digitized your personal brand, it is time to start building your target audience. Building a client base can be a long process, but it is worthwhile.

Once you have identified your target market you can choose how you will advertise yourself to them. There are many marketing strategies available to take advantage of, so do some research and choose the one that works best for your needs.

To make your customer base grow, continue to do a good job fulfilling their needs. Then your base will snowball and self-marketing through merit-based recommendations will be your biggest market-builder. 

The ultimate form of personal branding is self-incorporation. At this point, you are officially a corporation in the eyes of the law.

Personal Brands Are the Future

Having a personal brand will continue to be more relevant as a larger chunk of the workforce continues to shift towards freelancing. Hop on the bandwagon early and get yourself ahead of the competition by building a personal brand now!

Start with one of the most fun aspects of personal branding: building your own personal logo. For all of your other news and information related to logos and business, make sure to check out the rest of our blog.

When running a business, one of the most important aspects of growing and expanding that business is brand recognition. In fact, according to research, 89 percent of marketing professionals have noted brand awareness as their top priority, even before sales. 

What better way to spread brand awareness than to have a logo that can resonate with consumers. Big brands like Pepsi realize the benefits of having a logo that connects with customers, which is why they were willing to pay a million dollars for an upgraded logo design.

2020 was a defining year for many companies, keep reading to discover the 2020 logo design trends that significantly impact the way we view logos. 

1. Simplistic

In a world that is becoming seemingly more complex every day, one logo design trend has stood out among the rest – simple yet effective. Many of these logo designs are homemade and hand-drawn to give them that minimalist, welcoming feel. 

A few examples of a simple logo design include:

• Apple
• Nike
• The North Face
• And Target

Although these types of logos are simple in nature, it doesn’t mean they lack creativity or the ability to catch consumers’ attention. Many times simple logo designs can give the business personality and allow consumers to connect with the brand.

2. Gradient

Gradients were one of the biggest trending logo designs in 2020 that are expected to continue its popularity in the coming years. Gradient designs blend certain colors gradually to produce stunning color gradients capable of grabbing users’ attention. 

Popular companies that have used gradient logo designs include:

• Instagram
• Firefox
• Apple Music
• And Shazam

Gradient logo designs give the company a fun, modern look that can attract consumers from all over. Using specific color blends can also help users distinguish the brand, giving them an advantage over competitors. 

3. Animated

Animated logos have become one of the latest logo design trends that help relay the companies message to users. The corporate world is becoming increasingly reliant on animation and visual content to communicate information to its user base. 

Companies that use animation in their current logo designs include:

• Zoom
• Google
• Ikea
• And Intel

Using animated logos gives companies the ability to tell users what they are all about in a simple visual representation. As companies build their digital presence, visuals are becoming an increasingly popular way to engage potential users.

4. Creative Lettering

Creative typography was one of the most popular logo design trends in 2020 that’s expected to continue to shine in the next few years. With many industries becoming flooded with competition, businesses are looking for different ways to stand out. One way companies are having success is with custom creative lettering for their logo design. 

Utilizing a creative logo design can give a company uniqueness and help them stand apart from the competition. If you’re looking to give your business a custom, unique look, head over to Arrowmailservice.com for all your professional printing needs.

Looking to Take Advantage of the 2020 Logo Design Trends?

Creating a custom logo for your business will give it an instant upgrade and allow consumers to remember the brand. By spreading brand awareness, you can solidify your companies position in its industry for years to come. The only question now is which trending logo design will you choose?

If you’re looking to get ahead of the trend with your logo design, check out the rest of our website for tools and resources to help get you started.

Did you know that the golden ‘M’ of McDonald’s is one of the most recognizable logos in America?

A logo is a great way to make your brand memorable. However, if you’re starting with a blank slate, it can be quite difficult to imagine the perfect logo.

Are you wondering how to go about deciding on a business logo? Keep reading to learn all about the 5 factors to consider when choosing company logos.

1. Reflect on Your Mission Statement

Before thinking about the many options for logos, you should spend time thinking about your business’s mission statement. After all, this is what your business is all about.

If you can get at the core of your values and what you’re contributing to society, then you can start thinking about what logo would be best for your business.

2. Go Against the Grain

While trying to get logo design ideas, you might be tempted to look at the logos of your competition. Instead of doing a logo that’s similar to them, you should stand out from the crowd.

When companies all have similar logos, they can get mixed up in a potential customer’s mind. If you do something fresh, people will be sure to remember your business.

3. Less Is More

If you have your togaf 9 certificate, then you’ll know a lot about design. The adage ‘less is more’ definitely applies to company logos. The reason for this is that the logo needs to be adaptable.

Whether it’s on a huge billboard or the thin spine of a book, it should be recognizable. In this case, too many colors or too much detail can work against you.

4. Use a Custom Font

Whether you hire a logo design service or do it yourself, you’ll want to use the right typography. It’s worth investing in an original font rather than using something free or premade. For instance, ‘papyrus’ might be one of the most overused and unoriginal fonts out there.

Try sketching out your business’s name several times and see what magic happens.

5. Get Opinions

It can be easy to get blinders on when working on a logo for hours and hours. It’s always best to ask others for their opinions. If you want to be confident in the design of your small business logos, you can invest in a survey.

Consumer surveys can be an inexpensive way to receive hundreds of valuable opinions on your designs.

Ready to Consider These Factors When Choosing Company Logos?

Now that you’ve learned all about the 5 factors to consider when choosing company logos, you can make sure that your brand is ready to succeed. Logos can turn out to be as iconic as the Mac apple or the Nike check, so they should be created with care and expertise.

A logo is just the beginning of a company. There’s a lot to know about doing business and coming up with effective marketing strategies. If you want to remain in the loop, don’t forget to bookmark our site.