What Makes a Highly Successful Casino Logo?
Posted on October 08, 2017 by Logo Design Tips and Tricks
Few aspects of your business are as important as your marketing logo. It’s how your casino is represented to the world. And since you’re facing some pretty remarkable competition, you’ll need to make sure you’re getting the most out of your logo.
Whether you’re starting a brand new casino business or just looking for a redesign, you don’t have to be an artist to create a great-looking logo.
Here are some of the most important elements to help you create a successful casino logo.
Elegance And Simplicity
Some logos are just too busy for their own good. Be it too many colors or too many images, your customer can get distracted quite easily if you’re not careful.
That’s why it’s important to make efficiency and simplicity your biggest target goals. After all, some of the most effective logos in history are simple. Apple’s famous logo doesn’t even feature any text!
Sensory overload is a very real phenomenon. So when you’re beginning to design your casino logo, ask yourself, “Could this be simplified?”
It Sets Your Business Apart
There’s no shortage of competition within the casino industry. Accordingly, you’re going to need to set yourself apart from the competition.
And while this may sound difficult if not hopeless, there are a few easy things you can do to diversify.
First, look at your competition’s logo. Take some time to digest their logo, including geometric shapes, colors, text, and images. While there will undoubtedly be a bit of overlap, try your best not to replicate their design.
You can also incorporate local elements into your design to give your casino logo a more region-specific design. MPL Casino does a great job of this. Notice the small leaf on their design, as well as the Canada-specific color scheme.
A Great Casino Logo Incorporates Color Psychology
Psychology has actually been a huge part of casino design for decades now, and you can use it within your logo. People have unique reactions to certain colors and associate them with certain feelings or memories.
For an example, think about reds, oranges, and yellows. You likely think of fall when the three colors are combined.
You’ll want to incorporate this same general principle into your logo design. What kind of mood are you trying to set with your logo? Simple and subdued (cool colors) or exciting and energetic (warm colors)?
Research color psychology and determine how you can use color to set the right mood with your logo.
Your Brand Should Steal The Show
It’d be great if every business was as successful as Apple, you’ll want to ensure that your brand is front and center. While it doesn’t need to be the largest graphic on the logo, it should be sizable enough that it can be read at a distance.
And each of the previous elements should be incorporated into your text. Remember, simplicity and elegance are key and you can use colors to set a mood.
Your Logo Design Matters
You can’t afford to have a poorly designed casino logo, so take efforts into your own hands. Use our software to create an exciting and effective new logo that your audience is sure to love.
You can have a brand new logo in just 5 minutes! Sign up today and see just how much of a difference your gorgeous new logo can make.
What Etsy Can Teach You About Wedding Logo Design
Posted on October 05, 2017 by Logo Design Tips and Tricks
Every spring, fresh editions of magazines flood the shelves. They feature gorgeous new ideas for wedding inspiration for brides-to-be.
As you pour through those glossy pages you will find articles on everything. It can range from the proper way to set a table, to ideas for wedding logo design.
Having a well-themed wedding is the central focus for these magazines and the goal of every new bride.
But what does it take to create one of the stunning images you see gracing dancefloors and envelopes? How can you create a professional looking logo for your own wedding? Continue reading to find out.
Using a Wedding Logo Design
From the moment your guests walk into your wedding venue you will need to give them information about things like where to go and what the seating arrangements are.
Creating a custom sign to place outside the venue is a great way to give your guests information they need about the event.
Some venues host multiple weddings on the same day and giving your guests this extra hint will make sure everyone finds everything they need. By including your logo you are ensuring that they know they are going to the right place.
Wedding Attire
You might be surprised to find that there are multiple opportunities for you to feature your wedding logo design in your outfit.
In fact, some innovative brides have even begun to create personalized jewelry featuring their logo.
Other brides have chosen to embroider their veils and handkerchiefs. If that is still a little too obvious for you then embroidering your wedding logo design in blue on the inside of your dress is a beautiful option. For many women this makes their dress feel truly unique.
Dining
The most obvious place to use your image is on the paper products you use for the day of the event. From cocktail napkins to menus, there will be plenty of opportunities for you to feature your beautiful design.
Accent plates could also be purchased that feature your chosen design. You can use it to trademark your party favors, adorn your wedding cake with it, or simply use it to embroider the tablecloths.
Some women have even used it on glass jars from sandsationalsparkle.com. Sand ceremonies are popular and work for any wedding. This personal touch really takes it to the next level.
The Importance of Consistency
After you have chosen to design a logo for your wedding, you will want to head over to Etsy to get some inspiration. Once you have scanned many of the options there, you will have a better idea of what you want yours to look like.
You will see design ideas for different fonts and sizes that can shape the most basic outline of what you want to make. The angle of every item in your logo is very important. By changing it you will change the way the eye moves over it and this has a significant impact on perception.
If you are ready to begin creating today, try this online logo maker. It has some really great and easy-to-use features that will allow you to create a custom design that will leave all your guests dazzled.
4 Essential Tips for Designing a Brilliant Information Technology Logo
Posted on October 03, 2017 by Logo Design Tips and Tricks
Impressive logos are an integration of visual art elements, color theory, and psychology concepts that represent a company in a quickly identifiable way. An information technology logo is the instantly recognizable face of a business, as some of the most successful IT companies have proven.
Exceptional logo design is more important now than ever before. We see and even interact with logos in entirely new ways thanks to the digital age. An effective, classic design that sets an IT company apart in an expanding industry is a must-have.
What does it take to design a brilliant, unforgettable information technology logo?
Read on to learn 4 essential tips for great information technology logo design.
Stay Simple
When it comes to an effective information technology logo, simplicity is the secret. Information technology is complicated and this is why potential customers are seeking your services. They’re not looking for a code to crack.
Keeping your logo clean and direct is key. Some of the most well-known IT companies have the simplest logos.
Good design conveys the business or company’s mission in a powerful, straightforward way. Don’t dilute your message with a busy or complex logo.
Often, you don’t even need the logo to include a brand’s name or description. Some of the most well-known logos have no name or words but can be quickly identified.
The Color and the Shape
Colors should be limited but appropriate. Keep in mind you’ll be dealing with a lot of other businesses, so your color choice and design need to convey professionalism. A great example is a logo for NENS, a company that provides IT services to many industries.
Logo shape has a significant effect on the overall feel of a logo, also. Round shapes tend to evoke a sense of love or community, while straight lines and straight-edged shapes suggest strength and stability. The best logos find a way to use both elements for connection and confidence.
Getting the Message Across
Great logo designs tell who you are and what you do. The information technology industry has many facets. It’s a good idea to incorporate some part of your particular business into your logo if possible.
An obvious representation isn’t the rule, however. More subtle designs masterfully show customers what company they represent and then creatively suggest the company’s purpose.
Your Information Technology Logo Should Be Unique
IT logos should leave an impression. In a computer-driven world, there are many companies offering IT services. Don’t get lost in a sea of logos.
While it’s a great idea to draw inspiration from popular logos, don’t be tempted to model your design too closely to theirs. This can make your design seem unoriginal, which suggests that your company may be the same.
Similar logos are also easily confused with other companies. You want your logo to make people think of your business, not anyone else’s.
Consider these things when deciding on a one-of-a-kind logo:
- What does your company value and represent?
- What kinds of services do you offer?
- Who are your target customers?
- Can you describe your company in 1-3 words?
- What makes your company different or special?
Asking yourself these questions is a good starting point when thinking up a unique but fitting logo.
Build Your Brand on a Strong Logo
Your logo is a crucial piece of your brand’s identity. It has to be a high-quality design that is memorable. When customers see the logo, they see you.
Let us help you design an incredible logo for your brand. It’s fast and easy. Visit our website to get started today.
How to Design an Inviting Nightclub Logo
Posted on October 03, 2017 by Logo Design Tips and Tricks
Why is the logo you choose for your business so important? It’s the same reason why your business name is important.
If you can make it memorable, it will make your brand easier to stick in the minds of your audience. And that’s the top priority of marketing – to make consumers think of your company when they need your product or service.
As for your logo, its sole purpose is to help consumers identify your company and its products. If you own a nightclub, then you know how brightly lit signs and logos can attract party goers.
But the question here is how should you design your nightclub logo?
Well, let’s review a few tips to help you along.
Brainstorming Your Nightclub Logo Design
What’s great about logos is that you can place them anywhere. Once you design one, you can use it for your pens, magnets, business cards, fliers, t-shirts, signs and other marketing collateral.
This also means you need to give a lot of thought to your nightclub logo design. After all, you don’t want to have to rebrand your business with a new logo down the road, especially if you’ve already gained some recognition.
So as you’re planning out your logo, consider the niche area of your nightclub, the customers you want to attract and location of the club.
For instance, if you’re a high-end restaurant bar with rich clientele, you could go with a logo that’s classy. Then if it’s in a prestigious neighborhood or an urban area, the logo would vary greatly.
Keep your customers in mind; what’s acceptable to one group may not be acceptable to another. For instance, a lasso and horse may be attractive in urban Texas communities, but wouldn’t fly in a prestigious neighborhood.
Selecting the Colors and Font
If you haven’t done so already, you should read into the psychology of colors and even font styles. The type of letters and colors you choose play a big role in the branding of your company.
For instance, you may want to go with bold colors for a nightclub that has pizzazz. Red and gold are great options in this case. For instance, you may find this being used to promote the Scandal Guestlist.
Or if you want to get people excited about your new nightclub, you can use varying textures in your logo. This will make it interesting and hopefully intrigue folks to check out your club.
Other than going with flashy logos, you can opt for something that’s dignified and strong. This is ideal for brands that have a more serious tone and atmosphere.
DIY Logo Design
Now, it’s time to decide how you’re going to create your nightclub logo. If you know exactly what you want, you don’t need to hire someone to design it for you.
All you need is the right software to create it yourself. The DIY route is popular these days, thanks to tools like Onlinelogomaker.com.
This is a quick and easy-to-use online software made specifically for designing logos. If you’re trying to redesign or design a new logo for your nightclub, then check out Onlinelogomaker.com today.