How can you make your adult services company stand out from its competitors?

In this industry, the competition can be stiff. You need a quick way to show customers you’re the best source for what they’re looking for.

One way to bring more customers to your adult services company is to have an amazing logo.

In this industry, visuals are everything, yet logos often get overlooked. A great, sexy logo can tell customers exactly what they need to know about your business at first glance, such as that you’re a trustworthy or fun resource.

Ready to start designing an amazing logo for adult services? Read on to find out how!

1. Consider Color

Color is one of the first things people notice about a logo, and it’s one of the most important.

Every color says something. For an adult services company, consider using a color that’s traditionally associated with excitement in your logo, like red. However, this color is common in the industry, so you might also consider trying a different color that’s less expected.

Many logos incorporate multiple colors, which can be great. Just make sure that the logo will still look good in black-and-white, in case it needs to be viewed in grayscale by a customer at some point.

2. Use Double Entendres

Adult services can be a playful industry, and there’s no better way to create an amazing logo then to use a double entendre.

Try a logo that evokes a certain image that isn’t really there. For example, a peach can give an impression of certain sexy body parts, without actually being a scandalous logo at all.

Customers love a company that knows how to have fun. A double entendre logo doesn’t need to be elaborate to be effective – try to find something that people can “get” right away.

3. Be Completely Unique

Check out the competition and avoid having a logo that looks just like theirs. You’ll want to avoid industry cliches (unless you use them intentionally) and create a logo that’s entirely your own.

This helps customers remember exactly who you are, instead of confusing your company with another one. Logo trends will come and go, so don’t jump on board with the trend everyone else is using.

4. Say it With Lettering

Lettering always gives a certain impression.

Consider a logo in Comic Sans. This is probably the last font you would want to use for an adult services company – it looks unprofessional and even child-like.

Then, consider a logo in Times New Roman. It would look very professional, even stiff and formal. Also not what you want for an adult services company.

The best fonts will strike the right note for your customers. A swirly cursive script conveys romance, while a classic lettering style can give a sense of sophistication.

Of course, lettering isn’t always necessary for a logo, but it can be an important part of an amazing logo if you use it strategically.

To learn more about how text can give a certain impression, check out this post about how fonts come across in email.

5. Try Something Simple

Simple logos can be the easiest to remember. If you want a logo that will really stick with your customers, go the way of Apple or Nike with a simple, single-color image that is easy to reproduce.

Simple logos can also stand up over time better than some elaborate ones. Trends in color and design will come and go. The more basic your logo is, the easier it will be to keep it relevant for years to come.

6. Use Beautiful Symmetry

Many people are drawn to the symmetry of other people: it’s a huge factor in attraction.

You can use this to your advantage by creating an amazing logo that uses symmetry and balance to attract customers.

Use consistent, balanced proportions to make a visually pleasing logo. It doesn’t have to be perfectly symmetrical from side to side, but it should be balanced.

7. Try Negative Space

A logo with a hidden “secret” will excite your customers and get them interested in your company. Negative space is a great way to add a subtly hidden message to your logo.

The FedEx logo is famous for using negative space to create an arrow. This is a great choice for a shipping company since it implies speed and movement.

What kinds of things could you create using negative space for an adult services company? Get creative with it – you can give all kinds of naughty impressions using this technique.

8. Imply Action

Customers don’t usually seek out an adult services company because they want a boring, passive time. They’re looking for action and excitement – your logo should show that you can give that to them.

Of course, action won’t work for all logos. Some are more abstract or only have the name of your business in the perfect font – and that’s fine.

However, if your logo depicts something like a person or animal – something that could be pictured in action or still – consider going with an image that implies action.

Maybe you decide a leopard is the perfect animal for your adult services logo. Do you show the leopard laying down, or leaping into the air?

The latter is more likely to get attention from your customers.

9. Have a Great Story

If you can have a great story or meaning behind your logo, that gives you another great way to draw customers into your business.

No one wants to hear that a business chose a logo just because it looked cool or seemed like it would be effective – even though that’s often what happens.

Instead, if you choose a logo that has a deeper meaning, such as an ancient symbol with sexy connotations, you’ll have an interesting story that tells your customers you really know your stuff.

Where Can You Design an Amazing Logo?

Once you have the inspiration for an amazing logo, it’s time to do the design work.

You don’t need an elaborate setup to make a great logo for your adult services business. In fact, you can do logo design from the comfort of your own home.

Ready to get started? Visit our online logo maker today – it’s easy!

The most recent study on alternative medicine statistics in 2012 shows that 33.2 percent of U.S. adults use complementary health approaches.

That’s 1/3 of the population seeking out the help of holistic medicine practitioners in a variety of areas and specialties.

So it’s no wonder that designers are having to come up with new ways to make a holistic logo that stands out from the rest.

At the same time, the design of such a logo can’t make too big of a departure from the norm if it’s to deliver the right message.

All of this begs the question:

What Makes for An Effective Holistic Logo?

A well-designed logo can significantly influence the decision of someone who’s seeking out holistic medicine for the first time.

Here are some of the latest trends catching the eyes of would-be clients.

1. Avoiding Medically Cliche Colors

The medical field has traditionally stuck with the red and white as their go-to colors. That’s because red is the color associated with our most physical needs.

But as people turn to holistic medicine, they’re seeking more than just a focus on the physical.

So green is one of the predominant colors you’ll see in holistic logo design. It folds in the elements of the earth and denotes being rooted and grounded. It is the color of balance and growth.

Holistic medicine practitioners have also begun to add splashes of other colors too though – sometimes for a sense of playfulness in an otherwise overly serious industry.

2. Keeping it Simple

Some logo designers are moving away from color altogether. They’re using geometric shapes in black and white color palettes to create clean and crisp designs.

This makes sense, as simplicity has long been a go-to in many health and wellness logos. A logo that was designed twenty years ago can be easily replicated by taking a variation of the current symbol and juxtapose it with some bold typography.

It keeps the simplicity of the original design but gives it more staying power.

3. Ditching the Fonts

Holistic medicine aims to be a more personal approach to healing. So depending on the business, some holistic logo designers are swapping out stodgy fonts for handwriting instead.

Hand lettering adds a whimsical element to the logo design while giving it a unique quality that separates it from all of the others.

4. Employing the Power of Symbols

Professions have long used symbols in their logos. Lawyers use balances, while plumbers might have pipes that spell out their initials.

The following are some of the symbols holistic logo designers find to be effective:

• Trees
• Leaves
• Flowers (Lotus or other)
• Ancient symbols
• Spirals
• Hands/Feet
• Sunrises

Most of these symbols give the sense of rising up and out from something.

For example, the logo for A Better Today Recovery Services has a green leaf and an orange human shape – both simplified – stretching toward the sky from the brown earth.

It’s a simple yet powerful way to illustrate the freedom one experiences once they recover and heal. And this is what you want in a logo.

You Can Create Your Own Design!

It’s easier than you might think.

So if you’re a holistic medicine practitioner and you want to create the perfect logo that expresses the essence of your business, try our free online logo maker tool to start drawing up possible options.

And keep coming back to our site to learn more about how to take your branding to the next level.

You grew up wanting to help animals.

Now, after years of education, training, and work, you’re finally ready to start your own veterinary practice.

But did vet school prepare you for marketing?

Even a medical practice needs good public relations and branding. And it all starts with your most powerful marketing tool: Your logo.

Here are some tips to design a great vet logo.

Look Like a Vet

This first tip may seem obvious, but it’s important to keep in focus.

If you’re making a logo for a vet, it needs to look like a vet logo.

The best thing about good logos is that they can say a lot without saying anything.

You may want to include “Veterinary Clinic” or “Animal Hospital” somewhere on your logo. But when designing it, try to refrain from using these phrases until the end.

Challenge yourself to make a logo that shows rather than tells. Someone should see your icon and think, “That looks like a vet.”

What elements might you include? Well, animals, for one.

Dogs and cats are the most common pets and often both used in vet logos, such as the Marietta Vet Clinic. If you specialize in certain animals, such as horses, you should represent that in your logo.

You might also use some symbols of healthcare. A heart, the red cross, or the Rod of Asclepius are all common icons used to represent health centers.

Your logo should be somewhat playful because your business involves animals. But as a medical clinic, there’s a sense of seriousness as well. Try to balance professionalism with your love of animals in your logo.

Represent Where You’re From

Where is your clinic located? Can you tap into symbols of your region?

Every state and many cities have objects that represent them.

Florida and California are known for sunshine, beaches, and palm trees. Can you include these in your design?

Companies from the Lone Star State, Texas, might want to include a star on their logo.

Every pro sports team in Pittsburgh uses black and gold as colors, reflecting the city’s flag.

Finding a way to connect your brand to your area in your logo is valuable. It lets consumers know where you are without saying so. It also shows pride in your area and creates a special connection with your community.

Consider Usability

Your logo needs to be versatile. You’re going to use it in a variety of ways, and you need to consider all those ways when designing your logo.

Your vet logo appears on your website and social media pages. It’s on the signage outside your clinic and on the paper documents you give to patients. Television ads, billboards, and other marketing materials will feature the same logo that you put on shirts and office pens.

Will your logo work on all those mediums?

Your logo needs to be scalable. It can be blown up to large proportions or made very tiny without losing its substance.

Graphic Design

One key to this is to design it as a vector graphic. Vector graphics create shapes and lines based on algorithms. They thus don’t change in quality when you scale them up or down.

Raster graphics, in contrast, are made with small squares called pixels. They can look good at one size but become grainy and pixelated when scaled up. You want a logo that maintains its quality at all sizes.

Another key to scalability is the amount of detail. Logos with a lot of intricate detail can look amazing at certain sizes, but those details become muddied when shrunk down. Your detail actually works against you.

Material Reproduction

Something you should also consider what materials your logo will be reproduced on.

For example, you might want to put your logo on custom polo shirts for your staff to wear. Fine details and gradients don’t translate well to threading or screen printing.

Your logo might also be printed on documents without color ink. Does your logo design work well in black and white? If not, it’s a good idea to make some adjustments.

Be Strategic with Color

The colors you choose for your branding can have a deep effect on how people perceive your clinic.

Color is a popular area of study for both psychologists and marketers. Seeing certain colors can have a subliminal impact on someone’s emotions.

While personal experiences can adjust how colors impact an individual, analysts have found some general trends.

What colors might be good for your vet logo based on psychology?

• Green – Represents health and growth
• Blue – Represents trust and dependability
• White/Black/Gray – Represents balance and calmness

These aren’t hard and fast rules, but they’re something to keep in mind when designing.

Avoid Temporary Trends

Design trends come and go.

A particular typeface or use of color may become popular for a time. But, like in fashion, you need to be careful to not invest in a trend that won’t last long.

Some trends have a distinct reason for developing and might be more likely to stick around. For example, the minimalist logo design trend is a byproduct of the mobile age. Companies have to think of how their logo looks as a social media avatar or an app icon.

But other trends will pop up almost randomly, be popular for a few months or a year, and then die out.

Your logo needs to last. Changing your logo every few years isn’t ideal. Avoiding trends will make your vet logo more sustainable and enduring.

Represent Something Great

Ultimately, your logo is a mere representation of your vet clinic.

Your logo doesn’t pick up the phones or schedule appointments. Your logo doesn’t do checkups and perform procedures.

The most effective logos are the ones that represent great companies. It’s your work that instills trust in your clients, not your logo.

Start Designing Your Vet Logo

With these helpful tips, you have a great foundation to start building your brand.

Online Logo Maker gives you free digital design tools to make your own logo. Start designing your vet logo today!

Like every company, those in the business of selling cannabis need to set themselves apart from their competition.

The best way to do that is to brand your company. That includes creating a cannabis logo.

But while selling weed is now legalized in many states, it still suffers from an image problem. Here are a few tips to help you brand your cannabis company.

Move Away from the Pot Leaf

44% of marijuana businesses feature a pot leaf as their logo. Branding is about setting yourself apart from everyone else.

Everyone knows what you’re selling, so it’s okay to think outside the box. A cannabis logo featuring a pot leaf is a bit of a cliche.

Instead, sit down with your employees and determine what makes your products so great. Since many of the strains of marijuana come with really unique names, it goes to show there’s a lot of room for creativity in the pot business.

One helpful way to figure out how you’re different from every other pot business is to read Seth Godin’s book, “The Purple Cow”.

Another way is to check out your competition. Note what they’re doing. Take a look at their website.

Look at their cannabis logo. Then read their blog, if they have one. Take a look at their social media presence.

Have a Social Media Presence

Getting social is extremely important to any business. But for those selling cannabis, it’s even more important.

Social media is a great way to find your niche market. It’s also a great way to share your content.

You can also feature any new products or services your marijuana company has. Perhaps you have hemp seeds for sale. Placing an ad on social media or even just a shout out can help you sell much more than you would by placing a sign in the window.

Make sure to post on a regular basis. To save time, set up a drip campaign ahead of time. That way, your messages are always sent out without you having to remember.

Feature your cannabis logo on your social media pages. You want customers to be able to easily recognize you and form a relationship with you.

Know Your Niche Market

By now, 23 states have legalized marijuana use in one form or another. That trend is only going to increase. Not only is it helping patients, states are profiting as a result.

But that doesn’t mean everyone is going to become a raving fan. However, that doesn’t mean that pot smokers don’t come from every socioeconomic background, race, and age.

Know who you’re selling to. Your cannabis logo can reflect your target market.

Newcomers to the Weed Market

The market for those new to weed is also a huge niche. For most adults, we grew up being told about the dangers of marijuana.

Some of us were forced to watch the movie, “Reefer Madness.” Now that new information about the benefits of marijuana is available, there are a lot of ways to capitalize on that.

For newcomers, the packaging and logo should be focused on simplicity. These consumers don’t know a lot about weed. Think of it like branding to kids.

There are no complications. They know what they’re getting.

Make sure your staff is friendly and knowledgeable. That will help new customers feel more comfortable about buying your products. They’ll also be more likely to return and refer their friends.

The Luxury Market

There’s the luxury cannabis market. For high-end connoisseurs of marijuana who appreciate the best that weed has to offer.

A recent survey shows that most marijuana users have high incomes. They are also more outgoing.

There are also now weed critics. Jake Browne, from the Denver Post is one of them.

Appeal to the higher income market by branding your company as the place to get the best chronic. Make your customers feel as though they aren’t just picking up some weed, they are coming to your store for an experience.

It’s the same as a hair salon. One salon might charge $500 for a haircut and another place might only charge $20. Both places will cut your hair, but you’ll only walk away from one feeling as though you had an experience along with the haircut.

Train your employees to treat all customers as if they deserve nothing but the best. Have them dress accordingly as well. This is all part of the branding package.

Go Green

One thing about marijuana is that it’s a natural growing plant. You can make rope, clothing, and milk from this product.

Marijuana also doesn’t destroy the environment around it. It truly is a green product. Your branding can feature weed’s earthy nature. It’s perfect for a cannabis logo.

But don’t stop there. Keep going green. Make sure all your products and packaging are made from sustainable materials.

Promote your earth-loving company. Many consumers will find it extremely appealing.

Healthy Healing

Health benefits are the reason why most states have legalized marijuana. There are many health benefits.

Better sleep, calming PTSD, and helping alleviate symptoms of HIV, cancer, and other serious diseases are just a few. Which is why it’s a great and effective branding tool.

People are more focused on living happier, healthier lives. Marijuana can help with both of those objectives.

Your cannabis logo can feature the myriad benefits weed has to offer.

Be Different With Your Cannabis Logo

Try setting yourself apart from your competition by doing something completely different. Most people know what marijuana is.

If your consumers are fairly well versed in weed, then it’s perfectly acceptable to try something new. Think of the ice cream Haagen Daz.

Their logo has nothing to do with ice cream. Their funny company name has nothing to do with ice cream, either.

Yet, because they branded their company right, everyone knows that Haagen Daz is ice cream. Have fun with your logo. Use colors that promote fun or adventure. Use a design that is simple but memorable.

Be creative with your logo.

Make Your Logo With Us

We’re experts in making logos. We can help you design one that you and your customers will love.

You can add shapes, symbols, and various colors. You can even design your own business cards to help brand your company.

It’s time for you to set yourself apart from the others. Register and create an account with us today.