5 Luxury Spa Logo Ideas That Embody Serenity
Posted on October 11, 2017 by Logo Design Tips and Tricks
Opening your own spa is a dream come true. For years you have saved to create the exact ambiance you find to be the most soothing. But what about spa logo ideas?
If you haven’t yet, you need to give it some thought. A logo is a great way to unify the design of your business. It will communicate your brand values to every customer.
You can put it on your business cards, letterhead, receipt paper, and gift bags. In addition, some business owners will even blow it up and have it put on their spa wall.
But trying to create a logo that can embody the values of your business can be a bit difficult. There is an unlimited number of options when you are matching pictures with text so this may take some creative thought.
Keep reading to find out what kind of imagery you should use in your spa logo to create a soothing design that your customers will remember.
Waves
There is nothing more calming than the sound of the ocean washing waves ashore. The constant notes circulating as each swell crashes, eradicating more troubles from your mind.
This is why many people use the sound of waves to help them sleep.
Tree
Trees have an excellent shape to them. Since they are broader at the top it can be a great place to place some text.
Alternatively, you could have your text wrapping around the truck and give it an even more natural feel.
Try using an oak tree, their wide branches bring to mind a stability and strength that your customers will find comforting.
Fire
Depending on the vibe you want your spa to have, using fire as part of the design can create an extremely powerful product.
Fire is known to be a very cleansing element. It destroys so that things can be renewed. Using this strong symbol in your design suggests to your clients that they will leave transformed.
Wind
The concept of wind can also be used in your design. A great way to create the effect of a refreshing breeze is to use horizontal lines. This is the same idea used when an artist is trying to make it look like a car is speeding down the highway. They give the impression that something is in motion.
This movement, when used in spa logo ideas, can signify the change they will feel after leaving their appointment. This is a simple way to suggest to your customers that your business is a breath of fresh air.
Floral
For those spa owners that want to create a feminine design, choose a flower as the basis for your logo. The round shape will make creating balance very easy when you are adding in other aspects like text.
Serenity Spa uses a basic lotus flower design as the focal point for their logo. This sends the message that they value purity and perfection.
How to Bring Your Spa Logo Ideas to Life
Using the outdoors and nature is a great way to display the value of serenity in your brand. When a human feels like they are in contact with their environment it allows them to relax and feel more at home.
If you are ready to design a logo for your spa, check out Online Logo Maker. It is a great tool that is very easy to use so you can start representing your brand today.
5 Creative Real Estate Logo Design Tips
Posted on October 11, 2017 by Logo Design Tips and Tricks
According to recent statistics, there are over 80,000 real estate brokerage firms in the United States. In order to stand out from the competition and make yourself known, it’s important to build a trustworthy brand. Spending time on your real estate logo design is one way to do this.
Your logo makes it easier for potential clients to remember your firm. They’ll see the logo posted on “For Sale” signs, and printed on business cards. This recognition will help build your credibility.
So what are you waiting for? Here are five easy tips for designing a great real estate logo.
1. Keep it Simple
One of the most important rules to remember when designing a new logo is to be simple. Complex logos that use too many colors or design features are hard to understand quickly. Also, it is easier for customers to remember simple logos.
When designing your logo, choose a basic color palette with 2-4 colors. If you decide to use a combination of graphics and text, select one graphic feature and one font for the logo.
2. Think about the Medium
No logo exists in a vacuum. Your logo will be used everywhere from your website, to your pens, to billboards. When designing the logo, make sure it will fit well and look good where you plan to use it.
If you plan to use the logo in many different kinds of places, you may want to consider making more than one version. This way, you can use the smaller or shorter version in places where there is less space to print.
3. Make Use of Colors
One of the factors that make logos so recognizable is the choice of colors. For instance, Coca-Cola is instantly recognizable because of its famous red and white color combination.
When choosing colors, consider what you want those colors to say about your brand. Colors like blue tend to communicate trustworthiness, while green indicates new beginnings, nature, or wealth.
4. Choose Your Font Carefully
No matter how interesting your color is, it will not be useful unless folks who see it associate it with your brand. For this reason, you want to make sure that the font you use to include your company’s name in the logo is clear and easy to read.
5. Don’t be too Generic
While your logo design should always err on the side of simplicity, it is possible to be too minimalistic. You want to add enough unique features so that your logo represents your brand specifically.
For instance, if your real estate business specializes in rent to own homes in Utah, it shouldn’t look the same as a business that sells luxury homes in Palm Springs. Make sure that the color and design choices align with your company’s image and mission.
Developing the Perfect Real Estate Logo Design
With these tips in mind, you will be able to create a unique logo that makes your real estate business stand out.
Ready to work on your new real estate logo design?
Check out our free online logo maker to get started today!
5 Elegant Logo Design Tips for a Financial Services Firm
Posted on October 11, 2017 by Logo Design Tips and Tricks
If your brand is a face, then your logo is the eyes. As a financial services firm, when people look into that logo, how do you want them to see you?
You’re within an industry that relies heavily on gaining customer’s trust. They need to feel safe and secure working with you.
The best way to communicate that through your logo is by creating an elegant design. You want to make someone stop and think, “Wow, they look credible.”
They say it only takes 10 seconds for a person to form an impression of a logo. Use these 5 elegant logo design tips to send the right message the first time.
1. Choose Symbols Carefully
The symbol you incorporate into your logo is its backbone. In the financial services industry, you have to be a little more cautious with what you choose.
But, that doesn’t mean you have to pick something totally overused and redundant. Check out Intrinio Fintech Marketplace for example. Their logo is an eggshell that is held together by graphical lines.
2. Keep it Simple
This is such an essential element to not just an elegant logo but to all logos. Your design can’t be too overbearing for your reader to look at.
When your logo is too flashy, you’re removing the message it’s trying to speak.
A good way to see if your logo is too out-there is to test it on a duo-tone background. This will show your logo in black and white, where you’re more likely to notice an error.
3. Create a Timeless Design
You want your customers to know you’ve been there in the past, present, and future. So, to show your company’s longevity, go for an elegant logo design that’s timeless.
Don’t go along with trends just because they’re popular right now. They will fade and depreciate over time. Instead, go for icons that won’t become outdated.
For instance, pick up on lighter versions of bold colors. For instance, light green, blue, and red are all colors that resonate well over time. (Just ask Coca-Cola.)
4. Show Welcoming Side
A great way to build trustworthiness is to show your caring side. One route financial service companies could take is to add a human element to their logo.
You could incorporate an animated figure in or personify other items. For instance, Hands on Banking shows a figure-balancing money, work, their home, and degree.
5. “Conservative Animal”
A highly popular trend in financial service logo design is to use animal imagery. You’ll see lions, bulls, deer antlers, etc. which usually communicate strength.
The key is to give it a modest look. You can use contrast colors and geometric shapes, or insert the animal into the typeface.
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How Staffing Agencies Can Benefit From A Free Custom Logo
Posted on October 11, 2017 by Logo Design Tips and Tricks
When starting a new company or re-branding an existing one, your logo can mean the difference between catching someone’s attention or watching them pass you by. Staffing agencies have the added challenge of appealing to both job-seekers and employers, making an eye-catching logo a must.
But how do companies come up with an enticing logo? There are a few things to keep in mind as you brainstorm design options.
What Staffing Agencies Need to Know About Logo Design
A logo is often the first thing people notice about a brand. Take a look around and note of all of the items around you with prominent logos and labels.
From your laptop to your bottle of water, to your sneakers; all of these product brands can be easily identified according to their logo.
As a staffing agency, you want to be seen as approachable, reliable, and effective in finding the right candidate for a job. When designing a logo, think of these traits and how you can get them across visually.
If your agency’s name is evocative of an item, consider how you can incorporate that in your design. For example, think of Apple and their easily recognized logo.
Also, think about which colors best represent your company. If you want to highlight professionalism and trustworthiness, blue is your color. If you want to signify growth and learning, green will work well.
It all boils down to what you want people to think of when they see your logo.
Having a focus group to come up with words or phrases may help in determining what type of style, color, and imagery will help you accomplish your goals.
Need more inspiration? Take a look at the logo for Scope Recruiting, which incorporates geometric shapes in different shades of blue. The color blue makes them feel professional, while the different shades and shapes have a modern appeal to them.
How to Get Started with Logo Design
Thanks to free online web tools, custom logo design has become very user-friendly.
You can upload an image you’d like to incorporate, you can add text and adjust the size and fonts, add shapes, symbols, and more.
Again, you’ll want to do some basic brainstorming before getting started so you’ll have an idea of how you want the logo to look. Once you have that in mind, you can get started adding these features and see how they all come together.
And with free custom logos available, you won’t have to break the budget. No need to hire a professional designer or agency – you’re in control of the process from start to finish.
Reaping the Benefits of Your Logo
All businesses benefit from building a consistent brand image. Staffing agencies in particular need to work extra hard since individuals and companies are looking to them as experts in the field.
Having a well-thought-out logo will instill a greater sense of confidence that you have the skills and resources to get the job done.
In addition, as your agency builds a strong online presence and reputation, people will start to recognize your logo on its own. It also builds a foundation for a unified online presence, not only through your website but also through blogging and social media. Your logo can be used as a profile image across all networks.
To get started, check out this tutorial on how to build a free custom logo.