Are you starting up a business in real estate?

The real estate market is one of the biggest and most successful markets today. In fact, the market’s expected to generate $534.83 in revenue in 2022.

Yes, the numbers show you can make a regular income in real estate. However, it’s not an easy trade to step into because of the ever-changing market and high competition. If you want to succeed, you have to stand out from the rest. One important step is to look at real estate logos.

Your logo is an important part of your real estate business. It’s normally one of the first things your clients see and it’ll set the tone for your entire business.

Take a look at the realty logo of successful companies and learn a thing or two from them.

1. Stribling

What makes the logo of Stribling successful is its simplicity. The logo is only spelling out the company’s name, nothing more than that. That’s all they needed to imprint themselves in their client’s minds.

Keeping it short and simple is one way for you to become successful like they are. That said, it never hurts to do something to make yours stand out among the rest though.

Take another look at Stribling’s logo. Notice that their elegant font style.

This is a custom font that they had someone create specifically for their logo. It ensures no one else uses that font but them, making it one of a kind.

It’s also worth noting that they used the color red. They made their color choice to show boldness and desire, two things most people looking into the real estate market need to buy a house. This makes them even more relatable and thus, trustworthy.

2. Christie’s International Real Estate

Here’s one of the commercial real estate logos that prove simplicity can go a long way. At first glance, there’s nothing that stands out with the logo of Christie’s International. All it has is the company’s name and what they do below it.

Though it’s simple, there’s a reason Christie’s rose in success despite being younger than most real estate companies.

One crucial reason is their use of an old style logo design. This contrasts many competitors that utilize a sleek and modern visual style.

Back when the company started, they didn’t have the means or necessity to make their logos extravagant like how most logos are today. Using this style of logo design attracts customers because the company looks older and experienced than it is.

This makes people believe that they must be doing something right to last this long.

3. Compass

Compass makes their logo with simplicity and purpose.

They set an example saying that a successful logo doesn’t need to cost much, it only needs to be clever. This philosophy also helps consumers remember it better.

Notice how they fashioned the letter “O” in their name. They added the little slash inside the letter so it symbolizes a compass. Now their company name gets represented in a 2-in-1 logo.

Designs like this also helps raise consumer engagement. People get to talk about their logo. Keeping their name in casual conversations makes it more likely that their clients trust them more since it’s likely they heard about them.

Also, it’s worth noting that their logo is colorless. They did this to makes sure that even during printing errors, their logo comes out looking the way it’s supposed to. This is also useful when you’re on a budget.

4. Equal Housing Opportunity

One way to come up with a great logo is to denote what your company does.

In real estate, Equal Housing Opportunity does this best. At first, it may look boring but upon taking a deeper look at their thought process, it becomes the most ingenious real estate agency logo.

Their logo is simple: a house with an equal sign inside. Most people think that it’s because it’s their name, but it also shows their business services. A glance at their logo and most people will know that they provide quality and equal services for everyone.

Smart, isn’t it?

Once you realize that it also helps people remember what their name is, you’ll go from thinking they’re smart to thinking whoever came up with that logo is a genius. It’s also so you don’t need to speak and understand the same language to know what they offer.

5. Warburg Realty

If you’re an already successful company looking to upgrade your logo design, then you may want to take some inspiration from Warburg Realty’s logo.

There is no reason you shouldn’t boast about your milestones like they do. Being in the business for more than 100 years is something you should let your clients know about.

Doing this makes them one of the most trustworthy companies today. Everyone who sees their logo will feel comfortable being in their care. This also makes it so they’re less likely to barge in thinking they know better.

Try to do the same and incorporate your company’s achievements in your next logo design. More people will approach you while browsing for potential realtors. That is what a marketing logo does best.

That said, try to make its inclusion clever like how Warburg did. Listing it down will make your logo look like a resume instead. Failure will only increase your chances of getting turned down.

6. StreetEasy

StreetEasy’s logo blends simplicity with the use of modern forms of communication. It’s also a perfect representation of the services they provide. StreetEasy provides information on the real estate market for those who are unaware.

Since their primary clients are New York citizens, their service is quite popular. Many people move in and out of New York on a regular basis. If you’re looking for a place there, you need someone who has their ear to the ground.

StreetEasy provides such a service, and people know that in an instant. The logo features a building in a speech bubble. Their design shows they’re proficient in talking about real estate.

It also shows people that they provide a space to discuss real estate. Most people feel lost when it comes to buying a new home, especially in the Big Apple.

StreetEasy’s logo hints at a solution. With their in-depth knowledge on New York real estate, their turnkey rates are at an all-time high in comparison to other real estate service providers. And if you’re wondering ‘what does turnkey mean?’, read up and learn more about it here.

7. Ebby Halliday Realtors

One tactic to come up with an amazing real estate logo is to use your reputation. Ebby Halliday Realtors does that in an effective way.

Ebby Halliday was a successful realtor back in her day. She made this company to carry on her legacy and her name. The logo stands in as a representation of how successful she’s become.

Over the years, people changed how the logo looked. They still retained the essence of the logo, though. This was an important decision because they want people to know it’s the same company as before.

A lot of companies, whether in real estate or not, tend to do this. Some companies, like Coca-Cola, kept a similar design through-out the decades while others only keep one crucial element as they change everything else.

Ebby Halliday’s logo also serves as an inspiration for other female realtors. This results in many female realtors looking to get a spot in their ranks. This is also why they have a lot of manpower at their disposal.

8. Partners Trust

One way to make your logo mean more is to define something you’re good at in it. Take Partners Trust, for example. Their logo is the literal embodiment of cutting edge.

This is a great fit for them because their services are fast with guaranteed success. They set the standard of how real estate markets should handle their sales. It also sets the tone of how their employees handle their clients.

Notice how there’s also no clutter around their logo. This is because most printing companies charge depending on the logo’s design. This allows them to print their logo for less if they need more copies.

Your company should follow suit. Make sure people can recognize your logo at a distance or when you print it small for pamphlets or business cards. Remove the clutter and focus on an easily recognizable shape.

Design Your Real Estate Logos Today

Make a good first impression on your clients by having a well-designed logo. This is important if you want to make it out as a successful real estate company. Use these companies with amazing real estate logos as inspiration for yours.

Their designs should inspire simple, clever, and cost-efficient logos of your own. What are you waiting for? Get to designing now!

Nowadays, even real estate agencies offer their services online in some cases. See how you can choose a logo for marketing your digital services here! This will make it so you can keep up with the leading websites and not lag behind them.

If you own a security company, your top priority is keeping your clients safe. But if you don’t dedicate some time to working on your branding, you won’t be able to secure new clients for your business’ future.

After all, your company’s brand matters. And to have a recognizable brand, you’ll need a logo that customers can connect with.

Are you wondering how to create a security logo that will help your business grow? You’re in the right place to find out!

Keep reading to learn about four fail-proof tips for designing top-notch security logos. Let’s dive in.

1. Color Is Everything

The color of your security company logo is what people will notice first. Use the color scheme to provoke an emotional response from potential customers.

To make the right choice, think about what makes your company’s services unique. For example, red and black is a great color scheme for a security guard logo. These colors represent strength and passion.

If your company offers cybersecurity, greys, and blues are more appropriate. These colors represent friendship and intelligence. 

2. Use an Appropriate Typeface

Although you may think a certain typeface or font looks nice, it may not be a good match for your company’s vibe.

If you’re marketing a physical service, like urban commercial security guards, go with a bold font that looks serious and professional. If you offer digital services, like social media security, you can choose something a little gentler and friendlier.

If you integrate any images into your logo or other marketing efforts, make sure your font and image design match. This will help to keep your brand streamlined.

3. Simple Is Best for a Security Logo

An overcomplicated security logo design will confuse your audience. Keep your logo simple to ensure that your point comes across loud and clear.

This means using one to three colors and keeping any shapes or images clean and straightforward.

For example, if you want the image of a shield to be a part of your logo, make sure that it’s not too detailed. The general shape of a shield is all you need for instant recognition. 

4. Do Your Research

Even though you want to keep your design simple, you also want it to stand out.

Do some research on your competitors to find out how you can create unique security logo ideas. This will prevent you from choosing a logo that’s too much like your competition.

The Bottom Line

Having a great security logo is a vital part of securing both new and repeat clients for your business. With a stellar logo, you’ll create unstoppable brand recognition for your company.

For the best results, keep your logo simple. Choose a font and colors that reflect the attitude and values of your business. And make sure to research your competition to ensure that your logo stands out from the crowd.

Do you need help creating an effective logo for your security company? Don’t stress, we can help! Check out our online logo maker for great results.

A brand’s logo can have a profound effect on the level of loyalty and rate in which a company experiences repeat business from customers.

For many business owners, that fact comes as no surprise. After all, with the number of companies flooding today’s marketplace, branding elements like logos are at the forefront of telling people that you’re different and are worth working with over their many other options.

Therein lies the value of making sure that your logistics logos move people as well as you move your customer’s products.

But how can non-experts create outstanding logos?

While the creation of a “good logo” is a subjective and personal process, there are levers you can pull which will help improve your chances of coming up with a logistics logo that’s truly extraordinary.

Below, our team shares a few tips that all logistics services providers should consider when crafting their logo.

1. Think About Your Company’s Core Values

The first and most important step you should take when crafting your logistics logo is to put down your mouse, set down your pencil, and take the time to reflect.

Remember, a logo is a piece of branding that works to set you apart from your competition. In order to craft one that’s effective, you first have to ask yourself the vital question of, “What makes me different?”

Is it your superb customer service? Is it a special guarantee you offer?

Keeping in mind what sets your logistics company apart and what elements of your culture are most instrumental to who you are will help you craft logistics logos that speak earnestly to your brand’s DNA.

When you’ve come up with a few differentiating factors, write them down. You’ll want to keep them handy as you move through the stages of the logo crafting process.

2. Analyze Your Competitors

Finding inspiration is critical to being able to do your best work and to avoid time wasting mental blocks. The best place to find inspiration for logistics logos is to look at logos successful logistics companies are sporting today.

Logos that come to mind when we think of logistics are the brown UPS logo, USPS’ eagle, the simple red and yellow branding leveraged by DHL and more.

Take a few moments to pour over logos that have worked for other logistics providers. Note what you like about them and what doesn’t jive with you. Use your insight to help you guide the creation of your own logo.

3. Start in Black and White

Creating logistics logos can be an exciting process, especially if you’re finding yourself inspired. While that excitement and inspiration may make it so you want to rush to pump our your final product, we caution against that.

Great art is rarely done in a single pass. Instead, the creation process is done in steps.

Our recommendation is to begin your logo crafting journey by putting away your colors and by just sketching out a few ideas. Once you have some basic designs you like, ask yourself, “Do these logos work without color?”

A lot of people make the mistake of using color as a mask to cover up a weak logo silhouette. In order to make sure that your design works at its foundation, it should resonant without color.

Think of color as icing on the cake, not as the cake itself.

4. Use Color Intelligently

With a good logistics logos foundation in place, it’s time to add some color to help your creation really get its stride.

Color is very important to logos and branding in general because it does a tremendous amount to evoke emotions in people.

Think, what comes to mind when you see black? Death? Evil? Darkness?

What comes to mind when you see green? Growth? Sustainability? Harmony?

Because of the feelings and associations humanity has with color, it’s important that you tactfully pick which ones you’re going to incorporate into your logo. That way people can get a feel for what you’re about just by looking at it.

This guide is very useful in helping deduce the meaning of color. We recommend that you look it over and tastefully utilize colors that mean something in your logistics logos.

5. Consider Playing With Motion

Logistics companies move things. Because of that, we think that it’s worth considering adding motion to your logistics logos.

How do you add motion to a still image? A lot of ways.

Think about the famous Nike swoosh. The way in which the designer went about drawing what appears to be a simple check mark adds an element of speed and activity that fits perfectly with the active nature of the brand.

Compare that logo to a stationary logo like the Twitter bird. The bird is flat, balanced, and appears to be frozen as opposed to being in motion.

The suggestion of adding motion to your logistics logos is just that, a suggestion. It’s not something that’s necessary but may be worth mulling over to create something that pops.

6. Pay Attention to Typefaces

Amateurs think solely about graphics when they’re crafting logos.

They think about wine bottles when they’re crafting logos for wine. They think about glasses when they’re crafting logos for optometrists. They think about wheels when they’re crafting logos for a logistics company.

These are not bad thought trains and we appreciate that it’s natural to make those basic associations.

Still, if you get too cliche with your design, your branding will fade into the background. To come to your logo from a unique angle, consider focusing on typefaces.

Typefaces are a fancy word for the text that appears in your logo. In some cases, you’ll have typefaces in your logo that compliment an image. In other cases, a unique typeface will make up your whole logo (think DHL).

Ensuring that your typeface is receiving just as much thought as the graphics in your logo is extremely important to understand all of your design options. It will also prevent you from making something that feels too familiar.

7. Complete Multiple Drafts

Creating fantastic logistics logos isn’t a one and done process. As a matter of fact, creating logos for any niche isn’t a one and done process.

Any logo you’ve ever admired is a by-product of creating drafts, getting feedback, making revisions and repeating the cycle over and over again. Many logos for the world’s biggest brands evolve over the years in a non-stop aim to improve (think Starbucks).

Understanding that, don’t feel discouraged if you’re not in love with the first logo you put out. Instead, celebrate your progress and relish the opportunity to get feedback.

Talk to friends, family and your professional peers about your logo. Poll your customers.

You’ll be amazed by how far your logo can come with just 2 or 3 critique and improvement cycles!

8. When You Look at Your Logo, It Should Mean Something

We’ve said it in varying ways throughout this article and we’ll say it again… Your logo needs to have meaning.

People can get so lost in their logo creation process that they lose sight of the original values they wanted to incorporate into their final product.

To make sure that your logo didn’t lose its meaning during its creation, look at your final draft and describe what each of its elements means. Ask other people to look at your logo and ask them what feelings it evokes.

If you or your spectators are at a loss as to why certain colors and shapes are present in your logistics logos, head back to the drawing board.

There are too many companies out there competing with you to feel comfortable with bringing a subpar logo to market. If you’re not sure yours is communicating what it should, take the time you need to fix it.

Learning More About Logistics Logos

Logistics companies are increasingly putting time and effort into their logistics logos. This trend is picking up momentum given the increased understanding of the physiological effects excellent logos can have on customers.

We hope that our tips will help inspire logistics logos in you that are every bit as impressive as your business! If you should need help crafting your next masterpiece, consider leveraging the 100% free logo making tools we offer on Online Logo Maker.

We’ve provided thousands of businesses with the tools they needed to craft the logo of their dreams. Let us provide you with the same value.

You can also browse more content on our blog for additional information and inspiration.

You realize that your financial service firm is not cut from the same cloth as your competition. You are different — and for all of the right reasons. So, shouldn’t you create a logo that makes you stand out accordingly?

Your brand logo helps you to build credibility and create recognition, so how you design your logo isn’t something you should take lightly.

The trick with creating a logo is that you want your firm’s logo to be memorable. But it also needs to be appropriate and simple.

In other words, creativity does have its limits when it comes to financial logo design.

If you’re looking to improve the brand image of your financial services firm, here are some financial logo ideas to inspire you.

Let’s dig in!

Promote Stability in Your Financial Logo

The logo you create for your financial service firm should represent your brand well. For this reason, stability is one of the most critical traits that your logo should exude.

Your customers entrust their business profits or life savings to you. In addition, they trust you with their data (which is why using a data management solutions provider like Umlaut is a good idea). Because your customers place so much trust in you, they have to ensure that your firm has the stability necessary to fulfill your promise to them of keeping their assets safe.

This is why you should use symbolism representing firmness, strength, and longevity to make your firm’s logo.

Promote Professionalism

In addition to making your company appear strong, your logo should make you look professional.

Modern bankers are now accepting the idea of incorporating colors into their brand logos. However, your symbols and images should still look sophisticated.

Let’s take a look at a few examples of financial service firm logs that illustrate both stability and professionalism.

Deutsche Bank Example

First up is Deutsche Bank. The bank’s logo is essentially a white square outlined in blue and with a blue rising line inside it.

This company’s logo, designed by Anthony Stankowsky in the 1970s, stands out because it is striking yet simple, representing sustainability, stable growth, and financial gain. It’s the type of logo that generates recognition.

Note that squares are often used in the banking industry to build stability and trust, as they represent a controlled and secure environment. Also, the bank logo’s rising line surrounded by the square symbolizes financial gain and stable growth.

TD Bank, N.A. Example

This famous bank’s logo is basically a light-green square with the dark green letters “TD” inside of it, followed by a dark-green “Bank” after it on a white background.

The square represents a settlement, enclosure, or home idea and thus symbolizes stability. Meanwhile, the green color symbolizes money and vitality. And the ligature symbolizes coherence and connection.

Incorporating these types of elements into your firm’s logo design can help you to draw clients and keep them long term.

How We Can Help

We are a leading online logo maker, offering the tools you need to create high-quality logos without spending a lot of money and time doing so.

With our tool, you can simply add text, add a symbol and upload an image to produce a logo.

Get in touch with us to find out more about our services and how we can help you to create the perfect financial logo for your financial service firm in 2019.