Diving Into the Top Custom Stamp Options Available for Your Business
Posted on March 23, 2020 by Logo Design Tips and Tricks
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Developing a strong, consistent brand is perhaps the biggest thing a business can do to make or break its chance of success.
You might be wondering how custom stamp options can help your brand. Keep reading to learn how stamps make all the difference for rising businesses.
Branding isn’t a one-and-done sort of deal! If you’re fairly new to the concept, a “brand” is a catch-all word for all aspects of how a business or product is marketed and received by the public. Most of us know the basics, like choosing a general audience and marketing approach, a name, a slogan, maybe a jingle—and, of course, creating a logo.
Once you’ve done all that, you’ve got a brand! After that and some successful advertising, you’ve finally made it. Yup, your business made it off the ground or is even flying high and steady.
Congratulations! But your work isn’t done.
For your business to stay afloat, you need to maintain your brand and its relevancy. When’s the last time you redesigned your logo?
Whether you have a new logo or are just looking to make your operations more official, it’s a great time to buy stamps. Here’s what’s out there.
Why Custom Stamps?
Considering branding, do you tend to think only about big ad campaigns, billboards, and signs? The truth is that branding every opportunity you can is what keeps your customers engaged.
Consider each step of a customer’s interaction with your company: She might see a commercial, your sign as she drives in, custom decorations in your business…
But what about when she’s at the register? What about your invoices and other customer documents? Or maybe you operate totally online.
Here, ads, search results, e-mails, social media are some opportunities to hone your branding. When sending out your products, though, do you include a card, invoice, or other paperwork? Do you have your own envelope designs?
When you run a small business, it’s often hard to know exactly how much business you’ll get at a given time. If you have 100 invoices professionally printed, you might want or need to change something about them before you can use them all! That’s a waste of your money, time, and effort.
Thankfully, you can buy custom business stamps for all your paper branding needs and more.
Custom Stamp Options on a Budget
It’s a rough world out there for small business owners. We want to have the highest quality products to use for things like stationery design, but realistically, that’s not always in the budget. To be successful long-term, you need to prioritize your business’ main focus, and the little details can get lost.
To have the best of both worlds, look for smaller plastic stamps. You can find some for under ten dollars, even—but know that you get what you pay for.
You won’t get the most elaborate design on something that cheap, and most stamps available for that little aren’t custom at all. If you can afford it, investing in a higher-quality option will help your business make a good impression!
Best Quality Custom Stamps
So, where do you go for the best quality business stamps? All you need to do is look at some professional custom stamps online. Higher quality options like the IMPRINT360 run upwards of $20, so make sure you know exactly what you want to have them say.
Make no mistake, though—these high-quality custom stamp options are a great purchase. Investing in a good quality stamp or set of stamps will make your business documents, envelopes, and decorations shine.
Self-Inking Stamps
For arts and crafts purposes, rubber stamps are often used with paints or ink pads. Many banks, government offices, and other such public institutions also still use stamp pads, too, because when your stamp just says “APPROVED,” there’s no real need to ever replace it—it’s a classic!
Stamp ink pads are messy, easy to lose, take up extra space, and are likely to dry up quickly if you aren’t careful, though. Nowadays, you can get all kinds of stamps, including custom business logo stamps, in self-inking models. Here’s a good resource where you can learn more about high-quality self-inking stamps!
Custom Business Stamps for Everything Else
Those are some of the most common types of custom stamp options for putting your logo onto paper. But that’s far from the only use your business has for custom stamps! Does that come as a surprise to you?
Well it’s true—no matter what your business does, you can use custom stamps for a host of purposes, such as:
- Addressing mail
- Both to and from, if you regularly mail to the same locations
- Stamping instead of writing saves tons of time and effort
- Using stamps instead of address stickers saves money on printing, and helps the environment, too
- Signatures
- If you have to sign documents regularly, you can save tons of time by using a stamp instead of signing every single page
- Stamping is also faster than clicking through page after page of digital paperwork
- Custom embellishments to make your paperwork professional as well as pretty
The Solution to All Your Logo Needs
Now that you know all you can do for your business with custom stamp options, do you need to work on the perfect logo for them? Our blog has all the information you need to know about creating the perfect logo.
Once you’ve read up, check out our logo maker to get started on your way to making stamps and all other kinds of custom products for your business!
What Does a Marketing Agency Do and Why Your Small Business Needs One
Posted on March 23, 2020 by Logo Design Tips and Tricks
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It’s getting harder and harder for businesses to thrive without effective marketing strategies. This, in large part, is because the playing field is different now.
Customers exist predominantly online, and they use online tools to find information about stores they plan to visit in person. The process of reaching your target market online is a complicated, but essential one.
We’re going to talk about marketing agencies in this article, answering questions like what does a marketing agency do and why you should hire one. Let’s get started:
What Does a Marketing Agency Do?
A marketing agency serves the express purpose of getting your business in touch with customers in a meaningful way. That description is simple, but the process can get a little complicated.
Working with groups like Tilladelse Marketing Agency can skyrocket the impact that your business has whether you’re just starting out or have been at it a while.
Let’s take a look at some of the specific functions of marketing agencies.
Finding Your Market
The first skill an agency brings to the table is the ability to identify who it is that your business should market to. When you’re working mostly with people from your own town or city, it’s relatively easy to know your audience.
As you scale your business to account for online customers around the world, though, being specific with your target market is a little tougher. It’s essential, though, and the professionals have it down to a science.
Brand Storytelling
The next important function of a marketing agency is the ability to tell your brand’s story in a way that’s meaningful to the audience. Whether that means using graphic design, video, music, imagery, or something else, agencies can effectively express your brand’s attitudes and ideas.
Slip-ups in the expression of your brand’s values and image can be extremely costly in the long run. Mistakes can be deadly, and the absence of good storytelling doesn’t give you the chance to succeed in the first place.
Keep Customers Around
Marketing isn’t just about finding and converting new customers. It’s also about making sure they stick around for the long haul.
Loyal customers are essentially your cheerleaders. They give personal recommendations of your brand, they come back for more, and they’re the ones who deserve recognition and appreciation.
Establishing those kinds of customer relationships comes with a balance of great customer service and SEO.
Multi-Platform Marketing
Finding significant success online requires that you push your brand throughout a number of platforms. Whether that means using social media effectively or nailing your SEO campaign, you’re going to have to put in some hard work.
Marketing agencies understand the nuances of these digital marketing pillars so you don’t have to. Sure, it’s great to have a little background knowledge, but not everyone has the time to break down Google’s search algorithm to a science.
Looking for More Information?
So, what does a marketing agency do? They get your company out there for all to see.
There’s a lot more to learn about digital marketing, though, and we’re here to tell you what you need to know. Explore our site for more insight into all things business.
Top 5 Best Designer Handbags of 2020
Posted on March 23, 2020 by Logo Design Tips and Tricks
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The best designer handbags stand out because of their aesthetic, colour palette, logo design, and other factors that set them apart.
In short, all the same things that make a logo design successful can make a handbag successful. These are the top handbag trends of 2020, and the top designer bags to keep your eye on.
Simplicity in a Bag
The name of the game for handbags this year is simplicity. Clean lines and shying away from busy patterns are what’s on-trend right now.
Brands like YSL and Naturae Sacra are showing that sleek folds and basic fabrics are timeless. Designers are using simple contrasting colour details or mixing up fabrics to make their bags stand out.
One such bag, Loewe’s ‘Horseshoe’ two-tone suede and leather shoulder bag, uses different fabrics to bring its design to the next level. It really doesn’t take glitter and sequins to make something sparkle — just a little bit of creativity!
Chill Out Time
Another trend this year is a more relaxed feel in the design of handbags. Many designers this year are using slouchier fabrics or big, quilted pillows for a more comfortable and casual style.
Handbags like Maison Margela’s pillow quilted leather clutch and Bottega Veneta’s ‘The Pouch’ large leather gathered pouch look like you could take an afternoon nap on them. Some designers used the casual trend to the extreme.
Isabel Marant’s ‘Warden’ striped canvas tote, for example, seems to be totally gym-ready. And Nannacay’s ‘Beatrice’ tasseled woven straw tote looks like it’s on its way to a picnic in the park.
Logos, Logos, Logos
You always want to consider your handbag’s logo when purchasing a bag. How it’s designed, how it’s printed, and what material is used is a super important part of the design of your bag.
You want to be sure that the bag you choose represents you well. For example, Fendi’s ‘Karligraphy’ leather shoulder bag uses their Karl Lagerfield signature logo as the buckle. That unusual choice completely sets it apart from most other bags of its type.
A different Fendi bag, the ‘Sunshine Shopper’ logo embossed leather tote, takes a different approach. It features the name Fendi printed in huge letters across it, for a completely opposed look and feel.
Jacquemus’ ‘Le Chiquito’ micro textured-leather tote uses their ‘J’ as a focal point of the otherwise simple bag. That’s a great move for design and brand recognition. Fonts are also a huge distinguishing factor for the best handbags of 2020.
Alexander McQueen’s ‘The Story’ bag uses an unusual font and mixed cases to truly set the name “Alexander McQueen” apart from the rest.
Christian Louboutin’s ‘Bing Bong’ gold-tone enamel clutch uses the brand’s iconic red to contrast with the gold of ‘Louboutin’ scrawled in cursive across the clutch. The bag uses two of this year’s hottest trends in perfect harmony.
Keeping It Casual
If you’re looking for a more casual bag, or you want to design packaging for your business to match your own handbag, you can always get custom bags made! Places like in the bag can even help you match your business packaging to your own, to bring your branding to the next level.
Tote bags are always functional, and they never go out of style. And, you can design them yourself, so shopping around isn’t as much of an issue.
Mixing Up Sizes
The best handbags of 2020 come in many different shapes and sizes. Bigger, oversized bags don’t just look great — they’re useful! You can fit way more of your everyday necessities in a larger bag, so you won’t have to carry a backpack as well. That doesn’t just save space, but it can help save your back as well.
Tiny bags also have your place. You don’t want to be carrying a huge bag on a formal occasion, right?
Miniature clutches, micro bags, and other tiny versions of everyday bags all have their place, and that place is usually the red carpet. Plus, they’re super cute!
It’s All About Embellishment
Chains, rhinestones, tassels, and more — these are the things that can make or break a designer handbag.
Having too many or too few design elements can take a bag from a standout to a mess in a second. For example, chain straps are a great and versatile feature in handbag design.
Contrasting a detail not typically seen in such a feminine object always helps a handbag look a little more interesting than it normally would. That can be seen in Gucci’s ‘Broadway’ python shoulder bag.
Unexpected details we don’t see often in handbags can make a huge world of difference to the appeal of a bag.
Feathers, hearts, and flowers all make appearances on some of the best handbags of this year.
Breaking from the trends might be scary, but it’s also fun to make a statement every once in a while.
Shiny, Shiny Fabrics
Do you know what’s always an eye-catching choice? Metallics. Shiny materials always draw the eye and will bring you compliments galore. Even better if you can check out your reflection in the bag!
Designers this year are using tons of different metallic fabrics in their best designer handbags, such as Chanel, Sies Majan, Bienen-Davis, Proenza Schouler, Marc Jacobs, and L’Afshar.
They use different shades and use them and different ways, but the result is the same — shiny! Some designers have even taken their metallic game to the next level.
Jeffrey Levinson’s ‘Elina Plus’ mirrored rainbow aerospace aluminum clutch is made from aerospace aluminum. It’s not just a handbag — it’s a work of art.
The Best Designer Handbags of 2020
With all the different trends that can make a designer bag stand out, it’s clear what the best designer handbags of 2020 are. Without further ado:
- Ennigaldi Octo Shoulder Mini Bag
- Jacquemus Black ‘Le Chiquito’ Clutch
- Alexander McQueen’s The Story Shoulder Bag
- Dries Van Noten’s Small Metallic Envelope Clutch Bag
- Naturae Sacra’s Arp Mini Two-Tone Leather and Resin Tote
What’s your favourite designer handbag of the year? Is there one you love that’s missing? Contact us and let us know!
Logo Trends to Look Out for in 2020: 4 Must-Know Design Trends
Posted on March 13, 2020 by Logo Design Tips and Tricks
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Most of us have grown accustomed to the fact that appearances matter (whether we like it or not). The care we place into how we dress and groom ourselves tells people a lot about who we are.
But, the same can be said for brands. Your logo is a crucial part of your brand’s first impression that it makes on your audience, and neglecting a quality design could potentially cause people to not take you seriously.
Logo trends are always changing, though, and it’s important to stay on top of them in 2020.
Not sure where to start? Don’t worry, we’ve got you covered.
Let’s take a look at everything you need to know.
1. Simplicity
In a society where people are constantly exposed to (and often overwhelmed by) an influx of information, simplicity can go a long way.
This can often mean a color palette of two colors and flat design/copy. For example, a palette of black and navy blue accompanied by the brand name in a company-chosen font is often enough to stand out from your competition.
Since so many brands are in pursuit of doing ‘more,’ sometimes doing less is the best option.
2. Clean Typography
Luxury brands (or those that come at a premium price) will often benefit most from this. Color is your enemy here, and bold fonts for your brand name are your best friend.
With this trend, a fashion designer may use their brand’s name as a logo with a simple black rectangle behind white text. As previously mentioned, simplicity will be key in 2020. But, utilizing only black and white will convey an aura of grandeur.
For those who need a bit of extra help bringing their ideas to reality, there are plenty of reliable branding services that you can take advantage of.
3. 3D Gradients
On the other end of the spectrum, you can expect to see businesses incorporating both 3D and color gradients into their logo design.
Since this type of logo doesn’t often translate well into print, it’s mostly used by businesses that work in the software or digital marketing industries. As you may expect, it’s rare that you’ll see a logo for these companies on a physical sheet of paper.
If all else fails, though, you could have an alternative logo for print.
4. Throwback Aesthetic
A love for the 80s and 90s has recently seen a resurgence (or perhaps it never fully went away). Cassette tapes, Super 8 cameras, and even vintage-style videogames are relatively commonplace these days.
Brands can take advantage of this by using blocky, colorful text in their logos. Pixel art is also a great way to venture down this path and is sure to capture the attention of those who appreciate the vintage aesthetic.
Keeping up With 2020 Logo Trends Can Seem Difficult
But it doesn’t have to be.
With the above information about logo trends for this year in mind, you’ll be well on your way toward developing one that accurately represents your company in an aesthetically-appealing way.
Want to learn more about how we can help? Feel free to get in touch with us today to see what we can do.