The 5 Best YouTube Logos and What You Can Learn From Them
Posted on March 13, 2020 by Logo Design Tips and Tricks
Do you want to start a Youtube channel but don’t know where to start?
One of the things you’ll need to draw attention to your channel and start gaining subscribers is a logo. To get some inspiration, we recommend looking at the Youtube logos from some of the most popular channels to see what you can learn from their examples.
Keep reading to learn more about what makes these popular Youtube channel logos amazing so you can incorporate some of these ideas into your logo.
1. Mr. Beast
With a wide range of fun videos that often have a charitable spin, Mr. Beast has a logo that reflects his brand name and his unique personality. It’s a simple rendering of a teal cougar with a pink lightning bolt coming from its eye.
What we like about this one is how eye-catching the bright colors are and how the logo makes you want to click to learn more about who’s behind it.
2. Flavia Pavanelli
Beauty guru Flavia Pavanelli has a huge Youtube channel on which she gives beauty tips and shows aspects of her life. She displays her logo in her channel cover, which is her name with a mascara wand serving as an exclamation point.
We like her Youtube logo because it’s simple and easy to see exactly what her channel is about. It only takes a glance at the fancy font and the mascara wand to know it’s a beauty channel.
3. Markiplier
Primarily a gamer, Markiplier’s Youtube logo is a cartoon image of himself. This works well because of his popularity, people are likely to recognize him by his logo and be interested in learning more about him.
4. Howcast
No matter what you want to learn, Howcast is there to teach it to you with their team of experts. Their logo has the letter “H” set at a diagonal so that it looks like an arrow.
What makes this a great logo is it’s easily recognizable and it cleverly combines the first letter of their channel name with a subtle encouragement to check them out.
5. Luccas Neto
Now let’s take a closer look at the logo of one of the most popular children’s Youtube channels, Luccas Neto. His logo reads “Luccas TOON” in bright yellow letters.
This is a great example of a logo that works well for kids. It clearly lets viewers know whose channel it is and what it’s about. Coupled with the bright colors, it’s sure to get the attention of young kids.
Learn More About Making Youtube Logos
Now you know the best features of some of the Youtube logos from popular channels. As you can see, there’s something to be learned from each of them. Overall, you want a logo that’s eye-catching, simple, and reflects your brand.
If you want to learn more about how you can make logos for your Youtube channel or any online business you may want to start, keep reading our blog. It’s full of information you can use to make unique logos.
7 Key Ways to Make Your Brand Stand Out With an Animated Logo Design
Posted on February 24, 2020 by Logo Design Tips and Tricks
As you build your company’s brand identity, you will find yourself looking for several ways to get ahead of the competition that you’re facing.
What aspects of branding can you use that they aren’t? Which avenues can you go down with your marketing to stand out above the rest?
One of the best ways is to design an animated logo for your business. Your logo will take action while everyone else’s stays put.
So, what are the different ways that you can use this to your advantage? Here are several ways you can use an animated logo to push your brand out to the world.
1. Trade Show Booths with Action
Imagine walking around at a local sales convention and coming across a sales booth that has an animated logo in the background. You would drop everything else to stop by that booth, right?
That’s the power that an animated logo can offer you. It gives off an advanced impression of your brand that can’t be matched.
Pair your animated logo with an interactive trade show booth and you’ll be the talk of the entire convention.
People will flock to your table to see what separates you from all the other companies in attendance. Then your products and services will seal the deal on why they should work with you!
2. Improve Brand Recall
Looking for ways to make your brand more recognizable to your prospects and clientele? What better way to do that than with a logo that has animation throughout it?
While all the other logos of the world are static and hold one position, your logo has action.
Customers will remember it as the logo with the running horse or the logo that winks at them anytime they see it.
No matter what the actual animation is, it will help people put a face to the name of the logo. If they meet you along with the logo, they’ll have it ingrained in their head that you are the face of that franchise.
3. A First Impression Unlike Any Other
Your company’s first impression to your prospects is of vital importance. If that first impression is negative, it can be hard to shake. In fact, it’s safe to say that prospects will never give your brand an ounce of attention ever again. Harsh, but true.
As such, you need something that will raise their eyebrows. Something that they don’t see every day. An element of your brand that they associate only the “big companies” like Coca-Cola and Sony to have: animated logos.
That’s right, ladies and gentlemen, an animated logo can create that kind of the first impression for your business.
Considering the fact that clients only give you a few seconds of their time as is, your animated logo will make it count. Then, they’ll be intrigued to learn more about what your business is and how it can help them.
4. A Story to Tell
Animated logos aren’t long. In fact, the shorter they are, the better. That said, there is a lot of storytelling you can do with those few precious seconds.
This gives you an opportunity to grow your brand within the logo itself. You can tell your company’s story and add layers to your overall brand identity in the client’s eyes.
For example, if you’re a clothing company whose mission is to design clothes with eco-friendly operations, that can easily be captured within the animated logo you have.
From then on, any client that sees it will immediately understand what separates your brand from the rest. They’ll understand that your clothes are designed with a greener Earth in mind.
5. Show Emotions of Your Brand
The more personable your brand is in the client’s eyes, the more relatable that it becomes.
Gone are the days where companies have to abide by the professional suit and tie identity for their branding. Customers only want to work with the companies they understand.
You can capitalize on that with a logo that gives your brand emotion. Whether it’s a smiling face, a logo that gives a thumbs up, or anything else, it will create personability.
6. Sets a Professional Tone
Don’t get “emotion” confused with “unprofessional”. Your animated logo can create emotion and professionalism at the same time. If it achieves that, it becomes that much more unique for your branding.
Animated logos are commonly associated with top-notch brands. Think of the Intel jingle and animated logo that they use in all of their commercials or the Pepsi logo that fills up and bubbles like a freshly-poured soda.
You can add a professional element to your brand by merely having an animated logo in your repertoire.
7. Use for All Marketing Outlets
Any type of marketing that you use from this day forward can be capitalized on with your animated logo.
Pay for the animated logo to be designed once and have access to it in all your marketing material from this day forward. That means all commercials, social media videos, tweets, paid ads, etc. can end with your new logo.
Consider it the cherry on top of your sundae ice cream. It takes your marketing material from “good” to “great”. It brings a whole new layer of legitimacy to your brand.
Create Your Custom Animated Logo Today!
Now that you’ve seen all the different ways you can thrive with an animated logo, it’s time to get yours created.
Try to figure out different options for your animation and how you can best deliver on the brand you’re trying to convey.
Be sure to browse our website for more articles relating to marketing advice, as well as other helpful topics.
Organic Logo Requirements: What You Need to Know Before Creating Your Own Logo
Posted on February 19, 2020 by Logo Design Tips and Tricks
Over the last few years, the natural and organic product industry has seen major growth. It even recently hit a sales record of $219 billion.
Are you part of this booming industry? Are you having a hard time getting your products to stand out from your competitors’?
If this is the case, your logo might be part of the problem. Read on for some tips that will help you create a great organic logo for your natural products.
Why Do Logos Matter?
There are plenty of reasons why your logo can have a big impact on the success of your company. The following are some of the key benefits that come with having a great logo design:
Get People’s Attention
It doesn’t matter if you’re selling your products in big box stores or at tiny neighborhood farmer’s markets. Anywhere you sell your product, you’re going to need to get people’s attention with your logo if you want them to consider buying it.
The right logo can make it much easier to attract people to your products. It also helps you to separate yourself from the other businesses in your industry.
Make a Great First Impression
In addition to helping you get people’s attention, the right logo design helps you make the right kind of first impression on potential customers. You want people to look at your products and have a positive view of your company right away, don’t you?
Build Your Brand Identity
Your logo design is a key component of your brand identity. People will look at your logo and make all kinds of judgments about your company. If you want their assessment to be positive, make sure your logo delivers the right kind of message about your brand and what you have to offer.
Build Brand Loyalty
The more people start to see and recognize your logo, it’ll be easier for them to develop a sense of loyalty to your brand. They’ll be able to pick you out of a crowd and will gravitate toward your products because they’re familiar and they have positive associations with them.
Natural and Organic Logo Design Tips
Okay, you’re convinced that you need to take logo design seriously. Where do you even begin, though? How do you separate your natural and organic product’s logo from all the other logos on the market?
Here are some helpful tips to get you started:
Choose the Right Colors
When you’re creating a natural and organic product logo, start by making sure you’re using the right colors. Remember, consumers will create associations with different colors, often on an unconscious level.
For natural and organic products, green is almost always a safe bet. People associate the color green with nature, which ought to work perfectly for your brand.
You can utilize other colors besides green, though. Browns, blues, and even reds can all be associated with the earth and have a positive effect on consumers looking to purchase natural and organic products.
Use a Sans Serif Font
Font plays an important role in your logo design as well. For natural and organic products, sans serif fonts tend to be a better fit than serif fonts.
Many people associate serif fonts with elegant, corporate brands. That’s probably not the vibe you’re trying to create if you’re selling natural products that come from the earth.
Find a Good Brand Icon
Using the right brand icon can help to differentiate your logo from other natural product logos on the market. A brand icon can tell shoppers what makes your products special and helps to eliminate confusion with regard to what you’re selling.
Choosing an icon like an apple, for example, can make it clear that you sell delicious organic apples. This might seem a little too bold or straightforward to you. Sometimes, though, when it comes to marketing, it pays to be direct.
Keep It Simple
Speaking of being direct, keep your logo design simple, too. The more complicated your logo is, the harder it will be to recreate.
If you plan to use your logo on various products, as well as things like attire for your employees, you’ll want to come up with a design that can be recreated in various sizes and textures without losing its impact. Keep in mind, too, that when you have a simple logo design, it’s also easier for people to remember it and start to recognize it.
Consider Your Competition
Pay attention to the type of logo designs your competitors are coming up with. Do some research and think about the colors, fonts, and icons that they’re using.
Once you know what your competitors are doing, do your best to create a logo that looks totally different. This will make it easier for people to separate you from other brands in the industry that sell similar products.
Know the Laws
When it comes to developing the logo and brand design for natural and organic products, make sure you have a clear understanding of the laws. There are certain laws in place that you must abide by if you want to use particular phrases or symbols on your packaging.
For example, if you want to use the USDA certified organic logo on your products, you’ll need to make sure you abide by the USDA’s rules. This includes having your facilities inspected by someone from the organization.
It’s an expensive and time-consuming process. It can be worth it, though, if it lends credibility to your brand and helps people develop trust in your products.
Start Creating Your Natural and Organic Logo Today
As you can see, the design of your natural and organic logo plays a key role in helping you promote and grow your business. If you’re unsure where to begin when it comes to designing or redesigning your logo, be sure to follow the tips outlined above. They’ll help you create a great design that catches people’s eyes and gets them interested in what you’re selling.
Do you want to learn more about logo design or other essential marketing tools? If so, visit the Marketing and Promotion section of our blog today. You’ll find lots of other helpful resources there.
Graphic Design for Beginners: 5 Essential Tips
Posted on February 18, 2020 by Logo Design Tips and Tricks
Well designed visual content is 40 times more likely to get shared. So if you want your business-related content to get shared, it needs to look beautiful and appeal to your audience.
There are specific rules you need to follow so that your designs come out looking professional and visually appealing. As a beginner in graphic design, you should start by learning these rules and sticking to the basics.
Follow these tips on graphic design for beginners to ensure you create beautiful artwork for your business.
1. Stick With Contrasting Colors
You want to choose colors that command attention and evoke emotion. You should choose colors that represent your brand identity while also inspiring your desired emotion in the audience.
High contrast colors are on opposite sides of the color wheel from each other. They provide the most significant contrast to make your design pop. Change background colors of graphics to be one color, then the font and other graphics should be a different matching color.
Look up the hex codes for your chosen colors to ensure consistency across all of your designs.
2. Keep the Fonts Simple
Your audience needs to be able to read the text, or your message is lost. Don’t use more than two fonts in a single design. Try to keep the two fonts within the same family.
A common way of using two fonts is to use one for the headers and one for the body text. Keep the text large enough to read.
3. Embrace the White Space
Don’t fill every open space. Having empty areas or “white space” in your design can help draw the focus to the main point. Your design will look professional, and there will be fewer elements for you to worry about.
4. Align Your Design
Designs that have several elements that are not in alignment are difficult to look at and decipher. They look sloppy and unprofessional to your audience. Use software that has guides to help you align all of your design elements.
Adobe programs all have guides and alignment assistance to help you. Think about aligning all of your lines of text. Make sure all lines of text are evenly spaced.
5. Icons Are Your Friends
Icons immediately grab attention and can convey a message without needing a ton of text. This is a smart strategy if you don’t have a lot of space. Using well-known icons will trigger meaning for the audience without you having to explain them.
Everyone knows and understands social media icons these days. They work well for encouraging people to follow you.
Try These Tips for Successful Graphic Design for Beginners
Graphic design for beginners is all about sticking to the basics. The goal should be to create a professional-looking design that appeals to your audience. Start by choosing the right colors, fonts, and icons.
Then create your design by creating something that embraces blank space and has all of the elements aligned.
Browse our articles to learn everything you need to know about designing the perfect logo.