An online shop survives on customers being able to find its website easily. It’s also important for a site to give a good first impression so that customers will want to explore more.

Designing and using an ecommerce logo can make a difference in both of those areas. It’s important especially for small businesses or businesses that are new to the online market.

If you’re in the process of creating or redesigning your ecommerce logo, we have a few tips for you to keep in mind.

You want to make sure your logo does everything it should to give your site a boost.

Include Your Name in Your Ecommerce Logo

Logos are a great way to grab a customer’s attention when they first land on your site.

You should be sure to include your company name as a text element that goes with your visual element.

Customers should know exactly whose site they’re on. As they start to explore your site they’ll begin to associate the products with your name.

The next time they’re shopping for what you sell, they’ll know exactly what site they want to go to.

Even if they can’t remember your exact web address, they’ll be able to search for your company by name. They won’t use a generic search which could lead them to a competitor.

Do Your Research

If your ecommerce site is one out of dozens in your industry, your logo is your first chance to stand out from the crowd.

Spend some time looking at your competitors and what they’ve done with their logos. You may find that there are industry logo trends that several of them have used in their designs.

If you do notice a pattern, keep that in mind when designing your logo. You may want to use some of those same elements so that you’ll be recognized as a part of that industry. You will also want to incorporate fresh ideas that will make your company stand out.

Picture How it Will Look on a Product

As your site catches its following, there may be the chance for you to promote your brand by using your logo in more places than just your homepage.

You may want to include it on promotional items, such as t-shirts, cute mouse pads, pens, etc.

If you design your logo to look just as good in real life as it does online, your opportunities for marketing and promotion will expand.

Start Designing

The first step to designing your ecommerce logo is identifying what it is about your company that you want a logo to say.

A logo may seem like just a small part of your marketing strategy. But it may be the first chance you have to grab your customer’s attention and communicate with them about who you are and what you do.

If your logo doesn’t inspire customer’s to explore your website more, you’re missing out on an opportunity to generate business.

Have any questions on designing an ecommerce logo, or ready to start creating? Contact us today!

If you’re a bingo lover looking for some great logo design ideas, you’ll love the tips we have for you.

It’s not easy to make a logo if you don’t have the know-how. However, with just a little bit of prep work, you can gain all the knowledge you need to make a great bingo logo.

Follow these easy steps and you’ll be able to design a winning game logo that’s right for you.

4 Tips for a Great Bingo Logo

1. Find Inspiration

Designing a great logo, as with any visual project, is all about inspiration. You want your logo to make you and anyone who sees it feel inspired, so you need to start from an inspired place.

Look at logos and art that you like. What do you like about them? Maybe certain colors or design elements appeal to you more. That knowledge will come in handy when you sit down to design your own logo.

It’s also helpful to look at other bingo logos, so you can know how to set yours apart, as well as draw inspiration from the industry.

2. Decide What You Want Your Logo to Achieve

All logos convey a message. You’ll need to decide what you want yours to say.

Maybe you want to entice people to play, so you’ll use a fun, colorful logo to get attention.

If you are trying to get people to make a purchase, such as through a bingo PayPal account, you need a slightly different kind of logo. You’ll want a logo that looks trustworthy, so customers feel comfortable completing the transaction.

Consider your audience. Who is this logo intended for? Who is likely to see it most often? Versatility is always good, but it helps to have an audience to structure your ideas around.

If you have your audience in mind, you can design things that are more appropriate for them. For example, a kids’ bingo logo will likely look different than a bingo logo for seniors.

3. Start Sketching

The right logo won’t happen overnight. You’ll want to sketch some ideas and “rough drafts” first before you can land on the right one.

Once you’ve put a few design ideas on paper, set them down and let the ideas rest for a few days. Once you come back and look at your sketches with a fresh mind, it will be that much more clear what is working and what isn’t.

4. Finalize Your Design

After the prep work is done, it’s easy to create your final logo design with confidence.

The days of hand-drawn logos are long gone. Once you know what you want your logo to look like, try using an online logo maker to make the final version look clean and professional.

Start Designing Today!

With the above tips in mind, designing your new logo for bingo can be a fun, easy process.

A great logo can make all the difference in gaining followers and attracting new people to the game you love. No matter what you plan to use it for, the power of a logo can’t be denied.

Ready to make your new logo? We can help you start designing today!

When it comes to buying a home, people need an emotional connection with the seller.

To take your real estate company up several levels, real estate agents will want to create and use a great logo that helps foster that feeling.

By going over some great real estate logo ideas, it’s easier than ever to effectively reach the public and become a recognizable brand.

But what about those that can’t draw?

Real estate agents today don’t need any artistic ability to create an impactful logo. To find out some options for getting the best logo possible, read on and apply these tips.

Use an Online Logo Maker To Get Real Estate Logo Ideas

People who are not versed in logo creation can turn to companies that provide easy online logo creation.

Using an online logo creation platform ensures that a company is a fair price and gets a clean, presentable finished product. For example, the company Online Logo Maker has served more than 2 million brands with logos.

By setting up an and easy-to-use platform, any company is able to start building a brand through logo creation that counts.

The logos come with plenty of color schemes and creative options that make it simple to execute any real estate logo ideas.

Hire A Quality Artist

Any company with a bit of money to spend should contact the best artist that can bring real estate logo ideas to life.

The beauty of working with seasoned artists is that they’ll be very hands on in the design process. Having access to an artist’s eye can be the difference between a logo that looks like clip art and one that is an art piece.

Ask the artist to draw a few rough concepts, in order to decide on the right direction to go.

Put Together a Budget That Works For Your Logo

The budget is key, regardless of what real estate logo ideas a company is kicking around.

A crisp, eye catching logo, will pay for itself with an increased revenue. Expect to pay about $200 or so on a professionally produced logo.

Make Sure That The Logo Is Eye Catching

A lot of thought goes into making a dynamite logo.

Going about it with some design strategy will help get the best results. For instance, real estate logos should have clean, easy to read fonts, limited words, a rectangular shape, and eye-catching colors.

A company like 42 Floors sells plenty of space for rent, thanks to a clean, attractive logo. This counts for a lot in a city like LA, which is a renter’s market.

A quality graphic artist will help kick around some of these ideas.

Use The Logo For All Your Social Media Branding

The best way to make a logo work is to use it organically and often. Social media pages that use their logo prominently will create better brand recognition.

On top of using the logo itself, companies should be as uniform as possible in choosing their handles on Facebook, Twitter, Instagram and other social media platforms.

Consider these tips and contact a logo creation company that can help.

The logo of a business can make or break the customer’s connection with the brand. The thumbnail logo sized image seems small, but it has a huge impact on brand recognition and relations. A logo can even express the difference between one company and its competition.

In the accommodation world, staying ahead of the competition is key. For companies who haven’t been having success with their logo, there’s no reason to start over. It may just need a modern logo redesign to regain its power. We’re teaching how to do that below.

Logo Redesign

Simplify Design

Logo design trends in 2017 have companies simplifying their logos. When it comes to logos, minimalism is in. Are there complementary colors that could get deleted without losing the image’s integrity? Then they should go.

A simplified logo is more visually appealing, modern and will make customers take a second look.

Delete Logo Words

Another trend in logo design is editing the logo to lose the words altogether. Companies should only do this if they have a high recognition level with their logo’s image already. Starbucks employed this strategy in 2011. They removed the wording from outside their central mermaid image, leaving her alone.

The result was a fresher and easier to print logo, with the same amount of recognition. Not ready to make that jump? Some companies are trying out both worded and non-worded logo versions. Non-word logos look great as small profile pictures and the worded logo can appear on the site itself.

Change the Lettering

Hand-lettered or text changes in a logo are another noticeable logo redesign technique. The image of the logo stays the same, while the company’s name is presented in a fresh new way. The changes don’t need to be extreme.

Companies have succeeded by something as simple as changing capitalization around. Other companies, like https://www.whistlerpremier.com/accommodations, deleted letters and replaced them with a readable image. As long as the consumer can read it, the possibilities are endless.

Stay Original

It’s easy to look at competitors logos and get ideas for a logo redesign, but using the same format is tacky in the end. A logo should be used to differentiate one business from another, not make them all blend in together.

One marketing professor from UEA suggests this can be achieved by changing logo colors. What differentiates one company from its competition? Are they greener? More trustworthy? He suggests companies use color psychology to assert that.

Get a Fresh Pair of Eyes

Breaking a cycle is hard and can hinder the logo redesign process. The easiest way to break the cycle is to get a new pair of eyes on the redesign team. Someone who isn’t familiar with the original logo will be able to point out subtle aspects the team has long forgotten.

Teams can use this new insight along with knowledge of the company’s brand and values. The combination of old and new will create the perfect logo. The resulting image will be the best of both worlds.

Wrapping Up

Redesigning a logo is a long and labor intensive process. It’s hard to leave the familiarity of an old image, but consumers will appreciate a new one. Using these tips along the way will make the process a little easier. Start redesigning a logo today.