Want your piece of the $20 million dollar sports merchandise pie?

Then, now’s the time to get serious about branding your NFL fan shop. Specifically, you need a logo that speaks to football fans just like yourself.

Fortunately, you don’t even need to be a graphic designer to pull off a professional logo.

But you do need inspiration.

Let’s take a look at 5 timeless NFL logos to make yours go the extra mile.

San Francisco 49ers

The San Francisco 49ers logo is an ode to the Bay Area’s gold rush beginnings.

Back in the mid 19th century, a group of pioneers embarked on a long, arduous journey to California in search of gold.

The teams’ original logo famously depicted a drunken gold miner shooting guns, but the team eventually adopted their signature red and white-lettered logo in 1962.

The team’s current design is one of the most recognized NFL logos in the game. Since the 60’s, the team also added some gold trim around their logo’s signature oval shape.

While the 49er’s red logo evokes passion and adrenaline, that extra splash of gold represents the high calibre of the team.

Buffalo Bills

This team earned their name and logo from the legendary bison hunter, William Frederick “Buffalo Bill” Cody.

But what truly makes this logo a classic is its simple yet bold red buffalo design.

This logo encapsulates the “less is more” approach, and it translates clearly across apparel, toys, digital products, and more.

Like all Successful NFL logos, Buffalo Bills’ design falls right in line with the following logo principles:

• Memorable
• Simple
• Versatile
• Appropriate
• Timeless

Make sure to keep these principles on hand as you design your NFL UK merchandise logo.

Let’s quickly take a look at three more classic NFL logos that hit the mark.

Pittsburgh Steelers

Six-time NFL champions, the Pittsburgh Steelers, check every box on the 5-point logo design checklist.

The Steelers 3-diamond logo design was originally inspired by the American Iron and Steel Group and was intended to mean the following:

“Steel lightens your work, brightens your leisure and widens your world.”

Oakland Raiders

While the Raiders have notoriously flipped back and forth between Oakland and Los Angeles, their iconic logo has remained in tact.

And who doesn’t love pirates?

This classic logo features a memorable pirate or “raider” with two crossed swords in the background. Rumor has it that his look was inspired by legendary Hollywood actor, Randolph Scott.

St. Louis Rams

The Rams’ logo makes a fantastic case study for colour psychology.

Color plays an instrumental role in how your logo is received and interpreted by sports fans because it elicits an emotional response. In fact, it’s even proven to impact consumer motivation by a staggering 80%!

The Rams’ simple blue and yellow logo creates a balance of both power (blue) and positivity (yellow). These are two emotional responses that encourage fans to believe and participate with the brand.

Ready to Design Your NFL Logos?

With this information fresh in your mind, now’s the perfect time to starting crafting your new sports merchandise logo.

Need even more inspiration for your design?

Learn more about how you can encourage team spirit with your sports logo and check back often for updates.

The logo of a business can make or break the customer’s connection with the brand. The thumbnail logo sized image seems small, but it has a huge impact on brand recognition and relations. A logo can even express the difference between one company and its competition.

In the accommodation world, staying ahead of the competition is key. For companies who haven’t been having success with their logo, there’s no reason to start over. It may just need a modern logo redesign to regain its power. We’re teaching how to do that below.

Logo Redesign

Simplify Design

Logo design trends in 2017 have companies simplifying their logos. When it comes to logos, minimalism is in. Are there complementary colors that could get deleted without losing the image’s integrity? Then they should go.

A simplified logo is more visually appealing, modern and will make customers take a second look.

Delete Logo Words

Another trend in logo design is editing the logo to lose the words altogether. Companies should only do this if they have a high recognition level with their logo’s image already. Starbucks employed this strategy in 2011. They removed the wording from outside their central mermaid image, leaving her alone.

The result was a fresher and easier to print logo, with the same amount of recognition. Not ready to make that jump? Some companies are trying out both worded and non-worded logo versions. Non-word logos look great as small profile pictures and the worded logo can appear on the site itself.

Change the Lettering

Hand-lettered or text changes in a logo are another noticeable logo redesign technique. The image of the logo stays the same, while the company’s name is presented in a fresh new way. The changes don’t need to be extreme.

Companies have succeeded by something as simple as changing capitalization around. Other companies, like https://www.whistlerpremier.com/accommodations, deleted letters and replaced them with a readable image. As long as the consumer can read it, the possibilities are endless.

Stay Original

It’s easy to look at competitors logos and get ideas for a logo redesign, but using the same format is tacky in the end. A logo should be used to differentiate one business from another, not make them all blend in together.

One marketing professor from UEA suggests this can be achieved by changing logo colors. What differentiates one company from its competition? Are they greener? More trustworthy? He suggests companies use color psychology to assert that.

Get a Fresh Pair of Eyes

Breaking a cycle is hard and can hinder the logo redesign process. The easiest way to break the cycle is to get a new pair of eyes on the redesign team. Someone who isn’t familiar with the original logo will be able to point out subtle aspects the team has long forgotten.

Teams can use this new insight along with knowledge of the company’s brand and values. The combination of old and new will create the perfect logo. The resulting image will be the best of both worlds.

Wrapping Up

Redesigning a logo is a long and labor intensive process. It’s hard to leave the familiarity of an old image, but consumers will appreciate a new one. Using these tips along the way will make the process a little easier. Start redesigning a logo today.

Are you trying to design a new logo for your air purifier business?

Struggling to come up with ideas? Looking at what’s already out there can be a great source of logo inspiration.

Scroll down to see the six best air purifier logos that are out there right now.

The Best Existing Air Purifier Logos

Whirlpool

This company uses subtlety to make their logo effective.

A simple colored ring around bold, black lettering creates a mental image that fits the name perfectly. The angle of the ring makes it appear as though the text is in a whirlpool itself, without obscuring it.

Rabbit Air

The Rabbit Air logo combines the name of the brand with the function of the products they sell to create an image that truly represents what the brand is about.

The name is at the center of the logo, but it’s so much more than that. Around the font are wispy lines, representing the air flow you could have in your home with one of their products. Those lines come together to form the image of a rabbit, from long ears to a fluffy tail.

Lots of other famous logos use subliminal imagery in this way.

Honeywell

Honeywell is a household name, and part of the reason everyone is familiar with this company is down to their simple yet striking logo.

Bold, sans-serif text makes the Honeywell name clear and easy to read, and the choice of a bright red shade means you’ll spot it immediately.

You can browse air purifiers from Honeywell and other providers on the Unhumid site. Take a look and see what their logos look like.

Alen

This logo uses a light shade of blue to give the feeling of coolness and cleanliness that you want from an air purifier.

Wide, blocky capital letters paired with wavy lines are all this logo is made up of, but it works very well. Three horizontal wavy lines form the ‘e’ in ‘Alen’, integrating text with imagery.

Underneath that, you find the company’s slogan ‘pure air for life’. The font is clear and sufficiently spaced out, so even when the logo is small, you don’t need to squint to read it.

AllerAir

The logo for AllerAir uses a color scheme befitting of an air purifier company.

Green is used to show balance and equilibrium, while blue shows coolness and calm. This is a great use of color psychology to make people associate your logo with certain feelings.

Airmega

The Airmega logo uses two dotted circles inside of each other to create an image of air flow.

The text is soft and unintrusive, using a light gray color that doesn’t stand out too much. The lettering is mostly block capitals, aside from the ‘m’, which is rounder, shaped like an air wave. Its placement right in the center of the logo makes it perfectly symmetrical.

Design Your Own Logo

Now that you have some ideas, put them to work and design your very own logo.

Use our free logo maker to create a design that could give the ones above a run for their money.

Logos have been used for as long as advertising has been around. A logo says a lot about your company and the services you offer.

Your logo is your brand, it is what you want people to see and associate with quality.

However, what if a logo could be used not for a single company, but to bring together an entire industry?

That is exactly what the Consumer Technology Association (CTA) have done with their new hearing aid logo.

But why did they make such a decision? Read on to find out.

Giving a Logo a Larger Purpose

Within the hearing apparatus industry, there is a split between the products on the market. You have high-quality amplification enhancements that can help everybody with mild to moderate hearing impairment, and you have low cost ‘personal amplifiers’  which are also readily available.

The idea behind this standardizing logo is that when people see it, they know that the items they will be looking at are of a high quality. A standard that will help them with their troubles.

Only items that have been checked and match the Personal Sound Amplification Performance Criteria will be allowed to use the logo to represent their product.

Using a Logo to Protect Consumers Not Just to Sell

By introducing a logo aimed at increasing consumer awareness, the CTA has created something that not only aims to generate sales but more importantly to protect their consumers from buying products that may be of a less than stellar quality.

Consumers know that if they see this logo on a site, such as Hansaton,  they can rest assured that they are getting a product that will assist them.

Living with a hearing impairment is not fun, and people deserve to have a banner which guides them towards quality.

A Hearing Aid Logo Aimed at Educating the Consumer on New Technology Options

Technology is improving the quality of our lives in every possible way. By creating a link between a product logo and a quality standard, people can also be assured that the latest levels of technology will be available to them

They may not take that particular enhancement aid, but it is all about being able to make an informed decision. It is about giving the consumer a sense of empowerment and control over the decisions they make regarding their own hearing.

Creating a Logo that Promotes Quality of Life Above Everything

At the end of the day, amplification enhancements are all about ensuring a better quality of life. If that can be achieved in some way through a good quality hearing aid logo, then that is all for the greater good.

Whether you have a moderate or a mild hearing impairment, you have the right to be protected, and that is exactly what the idea was behind creating this logo.

What are your thoughts on this standardization? Leave a comment below. We’d like to hear from you.