Creating a brand is all about representing who you are and what you do. It is your products as well as your purpose.

Particularly for a healthy recipe blog, it means more than having a passion for good food. Your brand is a commitment to offering quality advice on many healthy food topics.

As such, building your brand is no easy task.

Thankfully, there is one part of branding that is more fun than others – logo design.

A logo is like a ribbon wrapped around your brand. It makes the first impression and is the most recognizable part of your business.

There are many healthy food logos out there, but making a design stand out is not as hard as it seems.

Here are ten tips to making a beautiful logo for your healthy food blog.

1. Check Out the Competition

The best place to start your creative process is to get the inspiration flowing.

Check out leading recipe blogs that influence you. Better yet, look at the ones you are trying to compete with. See how they’ve branded their wording, typeface, and, of course, their logo.

The logo should be easy to identify on their page. It may stand alone or have a company phrase attached to it. Popular healthy food logos will likely have some sort of common trend.

Maybe they all have a certain shape or hint at cooking in the logo. Or, they might be simple and straightforward to the brand name.

2. Brainstorm, Brainstorm, Brainstorm

Once you have an idea of what is already working in the market, it’s time to make a logo that can handle the competition.

The first thing to do is to get all your ideas out. Make quick sketches of what comes to mind when you think of your brand. Don’t worry about making it look great yet, just get what’s in your head on paper.

From here, start to weed out the good design ideas from the bad.

Try to narrow them down to one or two healthy food logos to work on. It’s better to focus on a few quality sketches than to try to take many of them through the design funnel.

3. Think About Your Brand

If you’re having trouble picking a few logo ideas to work on, go back to your brand.

Ask yourself what will best represent your values and your writing style. Are you quirky and cool, or more calm and collected? Align your brand’s personality with the logo making process and you can’t go wrong.

For more help making a decision, put your ideas on sticky notes. Place them on a wall and start taking down the ones that you don’t think will work with your brand.

After a few minutes, you should have a much better idea of where to take your design direction.

4. Play with Shapes

The next step is to take your thoughts from paper to program. This will help your ideas for healthy food logos come to life.

As you’re getting the basic ideas on to your logo maker, start to play with shapes. Shapes carry big weight when it comes to logo design.

A circle represents strong emotional influences, like fostering community or appealing to a feminine market. The straight edges of squares and triangles hint to stability and practicality. Triangles are also associated with power and masculinity.

5. Consider Using Letters

Lines and curves don’t just affect shape psychology. They influence how typography stirs emotions in your audience.

Cursive is a cute tactic to use for women interested in health food. Men, on the other hand, appreciate bold lettering. If you want to stay gender neutral, try an angular typeface with subtle curves.

Think of the emotions you want your readers to associate with your blog.

Create a persona for them beyond the fact they want to eat healthily. This will help you picture the people you want to reach.

6. Plan for Scale

The shapes and letters you use should start to bring your logo together. These create a foundation for something meant to stand out.

Remember, your logo will be on everything you write, no matter if it’s on your blog or in an email campaign. As you use it across different mediums, you will be playing with different sizes.

Make sure your logo looks good in the corner of a social media picture and at the top of your landing page.

Plan for a logo that lasts beyond your blog. What if it ends up on a billboard one day or among other healthy food logos in a magazine?

7. Choose Your Colors

As you think about the different uses for your logo, consider how your brand colors will work with what you’ve created.

The best logos begin in black and white.

Working without color allows you to focus on the structure and feel of the logo. It also gives you an idea of how iconic a logo can be. The more recognizable and unique a logo is without color, the stronger your design is.

When you have the structure down, then play with a little bit of color to tie it all together.

8. Ask if it Can Adapt

Before you click “save” on your new healthy food logo, ask if it translates well across different mediums.

Remember, you want it to last as your business grows. Say your blog takes off and becomes a health food store or restaurant. What if you decide to write a book of recipes?

Don’t make your logo specific to just one part of what could eventually be a big business. Your logo should be timeless and adaptable.

Aim for something you can use to talk about complex culinary creations as well as simple ice cream dishes – like the one available when you click here.

9. Know the Difference Between a Logo and a Header

Don’t expect your logo to do everything. A healthy food blog has a stand-out, stylish header and a powerful logo.

A header gives you more room to play with colors, textures, and typography. There should be some similarities between these design features and those in your logo. But, you can’t just slap your logo at the top of a page and call it a day.

Take on the logo first, then design the header based off what you create. This ensures you have strong brand consistency, yet unique elements to excite readers on your blog.

10. Don’t Try Too Hard

The most important thing to do in the design process is to have fun!

Don’t pin the success of your blog on your logo. Although it is an important element of your brand, it is not worth stressing over.

Try your hand at making your own logo and see how it feels. Is this something you can commit to and move forward with? If so, you’re on the right path.

Trust your design instincts and have some close friends provide feedback. Then, write about your re-branding and get users excited to see your new healthy food logo.

Be Among the Best Healthy Food Logos

Designing a strong logo is a creative adventure.

It is not the intimidating, stressful process some think it is. All you need is a bit of inspiration, some time to design, and the right tutorials to get started.

From there, the rest is up to you and the program you use to create something beautiful.

What are you waiting for? Your logo design idea is waiting to make its debut.

Get to work and create the logo your healthy food brand needs.

If you run an online marketing company, you need to stand out. There are over 100,000 advertising agencies in the United States. If your logo is bland, you can say goodbye to your customers.

You can create a sleek and unique online marketing logo easily, but there’s no surefire map to it. Instead, use your imagination.

And if you need help getting started, these five tips will supplement your creativity and help you make something special.

Hand Drawing For A Rustic Effect

Before planning your design, you need to think about your branding strategy. There’s so much you can represent with an online marketing logo, from a forward-thinking future to a rustic beauty.

The rustic effect can be effective for a number of companies, from marketing firms to e-card businesses. Maybe it could work for you.

Rustic style is more in fashion than ever. Whether you’re a logo designer or an interior designer, you feel the handmade fever. You can pay attention to it by creating a hand-drawn logo for your marketing business.

A Color-Spectrum Based Online Marketing Logo

A number of companies take advantage of the color spectrum in their logo. From the classic NBC peacock to something new and innovative like the Ravenshoe Group marketing firm, this technique offers plenty to work with.

The reason it’s so effective is simple: a color spectrum has incredible visual appeal. If you want to build a high-quality online marketing logo that people want to look at, all you need to do is embrace the rainbow.

The Power Of Minimalism

Like rustic and handmade imagery, minimalism has been in full swing for the past few years. And while we’re a bit past the fever pitch it once occupied, you can still make an amazing logo simply by accentuating the mundane.

Use basic shapes and simple lines to draw the eye. Sometimes less is more. This same idea applies to graphic design.

Contrast Is Essential

Color contrast is the only way for a logo to work. It’s easy to apply the right level of contrast to your logo, but you need to make an effort.

Luckily, there are some incredibly simple ways to design a unique and contrasting logo for your business. Use something like the Sessions College contrast wheel to help you out in this endeavor.

Every great logo embraces contrast, from MasterCard to Mountain Dew. Make sure yours does the same.

Use Our Logo Maker

If you want to design your online marketing logo, we can help. We can create you something no one else has, something that’s interesting, and can deliver your brand and business to the minds of your customers.

Don’t wait to create. Register with us today!

Powerful logos speak messages to their audiences. What message does your company want to communicate?

As a beauty company, it’s likely you’ll want to hit on appeal and comfortability. Some of the most recognizable brands in this industry are so successful because they combine these two elements perfectly.

Think Olay, Avon, or Nivea. What do they have in common? They make their customers feel good about not only themselves but the brand itself.

When you can do this, you’re better able to gain customer loyalty.

Here are our 5 tips for creating a trendy beauty logo that will crush the game.

1. Use Modern, “Neat” Font

A logo’s font is easily one of its most recognizable elements. For a beauty brand, you’ll want to communicate cleanliness, modernity, and elegance.

We recommend using either a serif or sans-serif font that’s clean, clear, and easy to read. But, you don’t have to stick with the basics.

Look for one that will give you a contemporary edge. For instance, you can try ADAMCG Pro or Walkway Bold.

2. Color Me Pretty

Color is another highly noticeable feature that will make or break your logo. Fortunately, you have a lot of leeway for creativity.

The best color for you is really one that corresponds well with your company.

For instance, if you push towards bold and vibrant, go for electric red or pink.

Are you trying to be more of a “familiar face?” Light blue or green will do the trick.

As we all know, black is always in style.

3. Icon Mania (Maybe?)

If you want a logo with an icon or symbol, it must be completely relevant. You need to choose these images very carefully.

Some beauty companies use flowers as it’s a more feminine approach. That’s great if it works well with your brand, but if not, that’s okay, too.

Many of the top beauty brands ditch imagery for a neater look and feel. Avon and Neutrogena, for example, stick to a font that alone speaks volumes.

4. It’s All in the Name

Your business name should be the focus of your beauty logo. You should ensure that it sits at the logo’s center, and the rest is designed around it.

Why?

Because this looks fresher and more sophisticated. You don’t want other elements to overpower the name, either.

You can learn more about this by visiting Reflect’s website. As you’ll see, “Reflect” is front and center, and steals the show.

5. Beauty Logo Takeaway

The last tip we’ll leave you with is more of a general beauty branding tip. But, it’s too relevant not to mention.

Your beauty logo should mimic the idea your audience has of themselves. Beauty products allow us to express ourselves and show the world how we want to be seen.

Figure out how your audience wants to be perceived. Consider the archetype of your audience.

It will help showcase your design.

Let’s Wrap Things Up

Who knew such a small feature could carry such a heavy weight?

Luckily, you don’t have to be a pro to have an awesome beauty logo. You just need five minutes to kill and a desktop computer.

Our Online Logo Maker puts you in charge of your design.

Choose from many color palettes, font types, and more.

Get started today!

Designing a logo–or anything really–from scratch is no walk in the park.

Whether you’ve designed 100 logos or are starting from square one, getting started is the hardest part.

A logo is an integral part of a brand, often acting as the foremost representative of your products or services. So, getting your logo right is critical.

According to MIT, strong logos can create powerful positive associations between consumers and the brand behind the logo

If you look at iconic brands like Nike or Apple, their logos are closely linked to the brand and the perceptions of consumers.

Trying to craft the perfect logo?

Let’s take a closer look at 5 tips for creating an unforgettable shipping company logo.

1. Don’t Overcomplicate Your Shipping Company Logo

One of the enduring principles of design is that it should be unobtrusive. Basically, your design shouldn’t get in the way.

Think back to the classic brands mentioned above: Nike and Apple. Both of these brands have incredibly simple logos. If you think about it, they’re almost childlike in their simplicity.

Yet, they’re some of the most well-known logos in history.

When working on your shipping company logo, keep it simple.

2. Keep Colors in Mind

Colors are another part of logo design that’s easy to complicate.

Your best bet with colors is to stick to one, two at most.

If you already have a color or set of colors that are strongly associated with your brand, this part is a little easier. But you’re not out of the woods yet.

When picking a color or colors, remember that your logo should look good and be recognizable in black and white or in another color entirely.

3. Make it Clear–And Timeless

When designing a logo, it’s important to keep the future in mind.

Design trends come and go–often at a break-neck pace. Sometimes, designs come back in style, but not often.

As you work on your design, your goal should be to come with a logo that will stand the test of time. Steer clear of the latest fads and work on something that lasts.

4. Don’t Forget About Fonts

If your shipping company logo will contain text, you’ll need to consider what fonts you’ll use.

With fonts, it’s best to err on the side of simple. There are a lot of fun, interesting fonts out there–but most of them don’t belong in a logo.

Keep your fonts simple and readable.

5. It’s Your Logo–Own It

At the end of the day, it’s your logo. While it’s important to keep your design simple and timeless, don’t be afraid to add a few personal touches and make it yours.

Whether you’re selling apples or shipping bulk bags, a good logo is vital. Add some of your brand’s personality to really make it your own.

Conclusion

Whether you’re starting from scratch or just want to refresh an old design, getting your logo right is an important part of your marketing efforts.

Get started quickly with a free online logo maker. It’s easy to get started, even if you’ve never designed a logo before.