There are certain iconic logos that we can all immediately think of. But despite that, some companies still underestimate the importance of their logo.

The truth is, company logos matter and the approach you take to designing one should depend on the industry you’re working with. Fashion logo design can be more creative and artistic because that’s the nature of the industry as well.

If you’ve been tasked with creating a logo for a clothing company, you should be aware of some best practices. Read on for five tips that will help you design the perfect logo.

1. Make Use of Color

Even the most corporate clothing company is still in the fashion business, which is by nature a creative field. As a designer, that should give you more creative freedom when creating the perfect logo.

Think of the way you want a customer to react when they see the logo and consider what colors work to accomplish that. There is a strong connection between emotion and color, so you want to be sure that the hues you’re using make the customer feel the way you want them to.

2. Get to Know the Brand

Fashion logo design is not a “one size fits all” kind of task. The fashion industry is broad, and one company’s personality can vary vastly from another’s.

Get to know the company’s personality by spending time on its website or talking to stakeholders, and let that personality guide your creative process.

If the client you’re working with caters to a higher end, chic clientele, you want to keep your design simple and elegant. Conversely, if a client is more whimsical, you can make your design a little bolder to reflect that.

3. Understand the Target Customer

Just as it’s important to know the personality of the brand you’re working with, you also need to understand the customer they are targeting. That will influence your logo design.

A brand like Nickis, for example, sells children’s clothing and accessories. Its target customer would be parents with kids age 0-16. A logo that is appropriate for that audience is not the same as a logo that would appropriate for a woman in her early twenties shopping at an outlet site.

4. Make It Simple and Shareable

A logo design should be memorable, and there are two main factors that go into that. First, the design should be simple enough that people can understand it immediately. This isn’t the place to confuse customers or make them think. You want something that they can look at, understand, and engage with right away.

Second, the design should be sharable. Think about how important images are on social media. The logo you design should contribute to their social media profile in a positive way that is on-brand with its other messaging.

5. Be Open to Inspiration

Knowing everything you can about the clothing company and the target customer can provide important guidelines for logo design. But to truly create something that stands out, you’ll also need creative inspiration.

For fashion, be open to finding inspiration as you’re walking down the street.

You may see someone dressed in the style that the company caters to, and that could help you understand what direction the design should go in.

Ready to Get Started with Your Fashion Logo Design?

Once you have the inspiration and insights you need to create the perfect logo, you should be able to rely on the easiest online logo maker to get it done. For more information on how to get started, please view our tutorials, which will provide you with all the information you need.

Your iced jewelry stands out from the rest of the market, but does your jewelry logo design reflect that?

A unique logo has the power to earn the trust of your current customers, and the intrigue of future buyers. But do you know what elements of logo design are sure to secure your place in the market?

In this post, we’ll examine jewelry logo design and how to create something that resonates with your customer base.

Fundamentals of Jewelry Logo Design

A well-designed logo is a powerful tool. It can help create a persona around your business that people can learn to trust.

When they look at your logo, they’re reminded of the quality craftsmanship and the personal customer service. But how do you create a logo that conveys that same message to new customers?

Check out the tips below to help you design a memorable and classy jewelry logo design for your business:

Types of Logos

Before you dive into the creative process, it’s helpful to first consider the different types of logos.

One type isn’t necessarily better than the other, and the design of your logo doesn’t have to be confined to one type.

Rather, consider combining the different elements to make yours more impactful. The three main types of logos include:

Font Based Logos

These logos feature text predominantly. With this type of logo, selecting the right font is critical to its success.

A typical jewelry logo design will use fonts which are ornate and elegant. However, modern, more blocky fonts can also be used with great impact and may set your business apart from the rest.

Illustrative Logos

Illustrative logos focus on conveying meaning through the use of illustrations. For example, a jewelry logo of this type might include an illustration of a diamond.

However, your graphic designer should be wary of using illustrations that don’t convey the same class as your products.

Abstract Graphic Logos

Abstract logos are similar to illustrative logos. But the abstract elements leave more to the imagination and have the potential to convey more meaning.

Great care should be taken when designing a logo of this type. Abstract symbols are effective, but they can also lead to confusion if not crafted correctly.

Keep It Simple

As with any good logo, less is often more. Don’t clutter the logo by incorporating all of the elements listed above. Your logo should be clean and elegant, much like your jewelry. And if you’re interested, click for more examples of what a simple jewelry logo looks like.

Pick Your Color Scheme

Selecting the right color scheme is also critical to the success of your logo. Color has the power to convey different meanings.

For example, red signifies a bold energy, while black exhibits credibility and power. With the right combination, your logo can tell more of your story without risking a cluttered logo.

Making Your Logo

Designing an effective logo is a challenge. But the value of a well-designed logo cannot be understated.

To get started on your new logo design, check out this online logo maker.

As a company, your logo is your identity.

It’s the image people visualize when they think of your product or services. In the fashion industry, storing clothes is a service you have to provide.

But are you utilizing all the opportunities available?

It makes all the difference in sales.

In this article, we’re going to focus on why a great logo is necessary for your storage units.

Not only will compelling advertising help you to use all the space you’ve already purchased, but it is also an essential component to referral marketing.

What Your Logo Can Do for You

A recent study has confirmed how 91% of the buyer market prefers visual advertisement over traditional options.

So, think about all the visible space your storage unit has and all the free advertisement it offers.

Promoting your storage logo is a great marketing strategy.

Since referrals are often trusted, designing a slick, likable logo is great for your brand’s reputation.

How Does a Storage Logo Prompt Referrals?

When designing the best logo for your storage units, you have to consider the referral marketing strategy.

Here are some significant factors:

• How do you define the importance of your reputation?
• What resources do you need?
• Does your logo translate on a website?

The Importance of Brand Reputation

Although referrals don’t automatically become your clients, the strategy is a slow burn.

It works on visual imprinting rather than instant gratification.

In a reputation-based referral, you’re working with clients who’ve never worked with you before.

Instead, they have seen or heard of your logo somewhere before. Since your logo is what’s winning your customers, you want an impressionable and unforgettable logo design.

With many storage facilities sitting around in the proximity of busy roads or industrial areas, the chance to advertise your brand is everywhere.

This is a great opportunity for any clothing niche, from shoe storage to fur storage.

A Versatile Logo for Your Website

A logo is more than your brand name and some graphic — it needs to be translatable.

What do we mean?

Have a logo that motivates the viewer.

A unique logo persuades an audience to act by having them search for the details.

This can be done through design alone. Or you can incorporate your logo into action buttons, such as QR or Snapchat codes.

Either way, you’re bringing in traffic through your brand and solidifying a referral marketing strategy.

Have the Right Resources

Don’t invest in your business without taking the time to make the right logo for your brand.

You need a compelling design whether you display it on the side of a truck or the web. We want to help.

We have visual experts waiting to assist you through the process of making the right storage logo for your brand. Contact us today.

How have storage logos helped you in referral marketing? Have you seen an increase in sales?  Let us know in the comment section below. If this article helped you, make sure to share it on social media with your colleagues and friends.

How do you create the perfect logo for something that speaks for itself?

The perfect piece of jewelry needs no explanation when you present it as a gift to someone. So how do you create a logo that will make just as much of a statement?

Online Logo Maker has been able to show you how to create some pretty riveting logos for your businesses. But what kind of logo will work the best for your jewelry business?

It is definitely a tall order, so make sure that your jewelry logo is perfect before you send it out to represent your company.

Come along as we help you to find some elegant inspiration for your jewelry logo.

Use A Simple Color Scheme

Just because you are designing a logo for a luxury brand, doesn’t mean you should go overboard with colors.

Don’t be afraid of minimalism. Make sure you go as simple as possible with your color scheme.

The best option would be to use one or two simple colors to play off of each other like black and white. You can also incorporate gold to mirror your own jewelry.

You should be looking not to confuse your audience with an over-the-top logo. Plus, you don’t want it to take away from the beauty of your pieces.

There are reasons why some of the biggest brands have such simple designs.

Use a Sleek Font

As with your color scheme, use a simple font for your jewelry logo. Leave the intricate designs for your necklaces and wedding bands.

The right kind of font gives shoppers a sleek and memorable way to recognize your brand.

If you couple the right colors with the right font, you can add your jewelry logo onto almost anything. You can even imprint it onto your own jewelry, to get anyone who sees it curious about what else you make have to offer.

Incorporate Jewelry Into Your Logo

But how will people know that your logo is representing a jewelry company? Well, this is where you can add your own personal touch.

We would suggest that you add some sort of graphic of a piece of jewelry into your logo in a creative way. By adding font and color to a tasteful graphic to tie it all together, you will have a dazzling logo.

Take Glamira’s logo for their brand of platinum engagement rings. They take a simple font and color scheme and add the silhouette of a diamond to represent their brand.

Elegant Inspiration for Your Jewelry Logo

With these helpful tips, you will be able to create the best logo for your jewelry company.

It’s time to create a logo that’s just as unique and eye-catching as the pieces that keep your clients coming back for more. Of course, you might not get it right the first time! Use our free logo maker tool to help you test out different options!

If you have any more questions on how to spice up your logo, feel free to send us a message through our contact page.