Did you know there are about 41,000 optometrists in the United States?
With so many optometrist businesses, it’s easy for an optometrist business to fall through the cracks and not get the attention it deserves.
If you want your optometrist business to set apart from the competition, you need to create an excellent logo. Here are some logo design trends to consider for your optometrist business.
1. Think of Simplicity
Your optometrist business doesn’t need flashy and over the top logo designs to attract customers. In fact, you need to be straight to the point to make your logo memorable for your clients.
The simplicity logo trend focuses on delivering a clear message without a lot of details. Those who want to modernize to appeal to a younger audience should take this approach.
For example, Optometrist Sydney has a simple and to the point logo design.
2. Clean Shapes
If you are a fan of simplicity and clean edges, you should consider clean shapes for your logo design.
Clean shapes are great to look at especially when they display subtle curves, lines, symmetry, and straight lines.
Let your clients know what your business is all about by displaying clean shapes in your optometrist logo. For example, for an optometrist business, it might seem like an obvious idea to use circles and lines to create glasses.
But you can have a lot of fun with this to not make it as obvious.
3. Make it Fun
Optometry is a serious business so one might not think to make the logo fun. However, the point is to make it memorable.
A logo will identify your business so why not make it fun and creative. You can use characters, fun colors, or any other ideas that could make your logo fun. There’s no reason why you can’t make it fun.
4. Draw Inspiration from Architecture
When you look at some buildings that are well design, you discover how aesthetically pleasing they can be. The lines are straight and everything is there for a reason.
Why not draw inspiration from architecture to put it into your building. For example, if you live in a city with an iconic skyline, you can incorporate it into your logo to let your clients know your business is based in that city.
5. Layer Patterns and Colors
Layering colors and patterns is a logo design trend that is making an impact. This logo technique includes taking advantage of colors, shade, and even texture.
It can be easy to overdo this logo trend so you need to make sure only pick a few concepts to play with. You could choose colors and shades or shade and texture. Try not to use them all at once or it could clutter the whole thing.
Logo Design Trends for Your Optometrist Business
Keep these logo design trends in mind when you design your optometrist logo.
Think about simplicity, layer patterns, and colors, and get inspired by architecture.
Need help with your logo? Contact us and we can help your logo vision come true.